GS1 Standards: A Complete Guide for Global Business Success
Global business is a complex puzzle with countless interconnected pieces. GS1 standards offer the essential framework to solve it, providing a universal language for seamless communication and collaboration.
GS1 allows companies to streamline operations, boost efficiency, and make smarter decisions. The advantages are significant, from optimizing inventory management to speeding up product recalls.
With the integration of QR code technology and the power of an advanced QR code generator, businesses can unlock even more potential, turning static information into interactive experiences that captivate customers and fuel growth.
Table of Contents
- What is the GS1 system of standards?
- How do the GS1 standards work?
- The GS1 system blueprint
- Benefits of adopting GS1 standards
- Integrating QR codes with GS1
- How to create your own custom GS1 QR codes using an advanced QR code generator
- Leading household brands that implement GS1 QR codes
- Future-proof your business with GS1 and QR codes
- Frequently asked questions
What is the GS1 system of standards?
GS1 is an international non-profit association that has transformed the way businesses identify, capture, and share information about products and locations.
Before its existence, tracking items globally was a daunting task, bogged down by manual labels and endless paperwork.
Established as the Uniform Code Council in the 1970s, GS1 has grown into a vital force in international trade.
Its mission is straightforward: to streamline supply and demand chains worldwide. By developing standardized systems, GS1 has created an all-encompassing business language.
From the familiar GS1 barcode to advanced data management systems, GS1 provides a comprehensive toolkit that businesses depend on for efficient operations.
Its influence spans numerous industries, including retail, food, healthcare, and logistics. GS1 continues to evolve, ensuring businesses stay ahead in the digital age.
The building blocks of GS1
GS1’s core is built on a few key components that function seamlessly together:
- GTIN (Global Trade Item Number): A standardized number that identifies a specific product variant, whether it's a certain brand of toothpaste or a particular car model.
- GLN (Global Location Number): This pinpoints parties and locations within the supply chain, including stores, warehouses, or distribution centers.
- SSCC (Serial Shipping Container Code): It tracks individual shipping containers.
- EPC (Electronic Product Code): A digital identifier used with Radio Frequency Identification (RFID) technology for real-time tracking.
- Barcode: It is a visual representation of the GTIN, easily scanned at checkout or during inventory.
These components, along with other GS1 systems of standards, create a strong foundation for effective supply chain management.
How do the GS1 standards work?
Behind the seamless delivery of products is a complex network powered by the GS1 system of standards. But how do these standards actually operate? Let’s explore how they work:
GS1 identification standard
At the core of GS1 is a system of unique identifiers that act as a global language for commerce.
Each product receives a unique GTIN—its digital passport. This 13-digit code tracks the product throughout its journey, from farm or factory to store shelf, ensuring efficient tracking, management, and trade.
Other identifiers, such as GLN and the SSCC, work alongside the GTIN to provide a complete system for supply chain visibility.
GS1 data capture standards
These standards act as the conductor of the supply chain, guiding the collection and transmission of product information.
They turn raw data into a seamless flow of efficiency and accuracy. Technologies like barcodes, RFID, and GS1 data matrix, capture and encode product details.
These standards ensure that every product, from the smallest part to the final item, can clearly communicate its unique identity, enabling smooth tracking and management throughout the supply chain.
GS1 for information sharing
GS1 system of standards streamlines data flow across the supply chain by setting common data formats, communication standards, and security measures.
This unified approach improves information exchange between trading partners, lessening the erorrs while boosting visibility.
By standardizing data structures for products, locations, and transactions, GS1 establishes a universal language that eliminates communication barriers.
The standards also provide guidelines for locating data within the supply chain, protecting sensitive information, and promoting trust and collaboration among participants.
The GS1 system blueprint
The GS1 discovery app
If you’re tired of the dull, static presentations on supply chain standards, try the GS1 Discovery App.
It energizes the world of standards by turning complex concepts into an interactive, engaging experience.
You can see how the GS1 system of standards streamlines the process when you track a product’s journey from farm to table. It’s not just about understanding; it’s about experiencing the impact of standardization.
GS1 FIT
Counterfeit products are the silent destroyers of trust. They damage brand reputations, drain profits, and can even pose health risks.
GS1 is at the forefront, using standards to build a strong defense against this threat.
By speeding up deployment and ensuring systems work together seamlessly, they not only fight illegal trade but also protect the integrity of the global marketplace.
The backbone of trust
The GS1 system of standards forms the global foundation for traceability solutions and is used by over a million companies worldwide.
Within a unified framework and local support in more than 100 countries, GS1 facilitates smooth information sharing and collaboration throughout the supply chain.
The outcome? Enhanced digitalization, faster processes, and improved data accuracy. Businesses can choose the best solutions for their needs while being part of a larger, interconnected network.
GS1 Global Data Synchronisation Network
A pilot program with Geisinger Health and top medical device manufacturers showcased the transformative impact of GS1 GDSN in healthcare.
By adopting GS1 and using the 1WorldSync GDSN solution, Geisinger cut the time needed to update product listings from 52 hours over six months to under an hour.
This impressive efficiency highlights how the GS1 system of standards can streamline operations and enhance patient care.
The new quick-start guide
The Consumer Goods Forum's Product Data Coalition and GS1 have teamed up to produce a quick-start guide for implementing GTIN Ubiquity, Verified by GS1 and the GS1 Global Data Model.
These initiatives are important for accurate product representation in the digital landscape. With e-commerce expanding rapidly, high-quality product data is more important than ever.
Through collaboration, the industry can tackle challenges, cut costs, and meet the evolving needs of consumers and trading partners.
The standards development
The Global Standards Management Process (GSMP) is a collaborative platform where businesses unite to tackle common challenges and create standards-based solutions.
GS1 serves as a neutral facilitator, bringing together experts from various industries to drive innovation and industry advancement.
Through open dialogue and cooperation, the GSMP ensures that standards address real-world business needs and enhance the efficiency and connectivity of the global marketplace.
The universal language of business
GS1 has created a global standard for businesses, offering a unified framework for identifying and sharing information about products, locations, and assets.
This system has eliminated language barriers and streamlined global trade.
In a world where diverse languages can create chaos and inefficiency, GS1 serves as a universal translator, facilitating smooth communication and collaboration across companies worldwide.
Whether you run a small business or a large corporation, adopting GS1 can transform your operations. GS1’s common language simplifies processes, reduces errors, and boosts efficiency.
This standardized approach builds trust, transparency, and collaboration, leading to better customer satisfaction and improved financial performance.
Benefits of adopting GS1 standards
The GS1 system of standards is not just a set of rules—it's a guide to operational excellence. Embracing this global business language offers benefits that go well beyond simple efficiency.
Improves supply chain visibility and efficiency
Adopting the GS1 gives businesses a clear, detailed view of their supply chain.
By using standardized identifiers and data capture technologies, companies can track products and assets with exceptional accuracy.
Improved visibility helps businesses spot potential problems, optimize resource use, and streamline operations, ultimately boosting efficiency and reducing costs.
Enhances inventory management and accuracy
The GS1 system of standards plays an important role in precise inventory management.
By assigning unique identifiers such as 2D barcodes on products, businesses can keep accurate stock levels, minimize overstocking or stockouts, and enhance order fulfillment.
This improved accuracy leads to cost savings, greater customer satisfaction, and more efficient operations.
Accelerates product recalls
In the event of a product recall, you have to act quickly and effectively. GS1 system of standards supports rapid product identification and traceability, allowing businesses to locate affected items in their supply chain swiftly.
Organizations can reduce risks, safeguard consumer safety, and maintain their brand reputation by streamlining the recall process.
Establishes stronger brand protection and counterfeit prevention
GS1 system of standards serves as a key defense against counterfeit products and brand damage.
By using unique identifiers, such as product barcodes, and data capture technologies, businesses can verify product authenticity and track items through the supply chain.
This transparency discourages counterfeiters, builds consumer confidence, and enhances brand loyalty while safeguarding revenue.
Increases customer satisfaction through accurate product information
Using the GS1 system of standards, businesses can deliver precise and thorough product information to consumers.
Standardized data formats and clear labeling boost product transparency, build trust, and enhance customer satisfaction.
Detailed information helps consumers make informed purchasing decisions, promoting loyalty and advocacy.
Integrating QR codes with GS1
Have you ever wondered what a GS1 QR code is? It's a powerful fusion of two groundbreaking technologies.
GS1, the global standard for product identification and data capture, forms the foundation, while QR codes, provide a dynamic, interactive interface. Together, they transform business operations.
Among the different types of QR codes and other two-dimensional barcodes, the GS1 QR code stands out as a specialized tool for supply chain management.
Think of it as a digital product passport in a compact square. Let’s explore how this technology can benefit your business.
The role of QR codes in modern business
QR codes have evolved from simpler predecessors into powerful tools that fuel business growth.
The contrast between QR code vs barcode is stark; while barcodes are limited to static data, QR codes offer dynamic information and interactive capabilities.
This allows businesses to create fun experiences, gather valuable data, and streamline operations.
QR codes serve a wide range of applications for today's businesses, whether used for product demos, virtual tours, customer surveys, or supply chain tracking.
How QR codes can enhance the value of GS1
When paired with GS1, QR codes gain even greater power. Encoding GS1 data into these two-dimensional barcodes creates a smooth link between the physical and digital realms.
This merge enhances the standard QR code. Instead of just offering links and contact details, a GS1 QR code can hold and share extensive product data, from manufacturing details to expiration dates.
It also boosts product traceability, enhances supply chain visibility, streamlines inventory management, and offers consumers experiences that will potentially strengthen brand loyalty and drive sales.
With its superior data capacity and interactive potential, the QR code will replace the barcode as the preferred method for product identification and data capture.
Businesses need reliable and efficient QR code software to unlock their full potential. A good generator lets you create high-quality QR codes that accurately reflect your GS1 data.
Opt for a generator with customization options, analytics, and error correction features to enhance the effectiveness of your QR codes.
How to create your own custom GS1 QR codes using an advanced QR code generator
Starting your QR code journey is simpler than ever. With the right tools and information, you can craft a QR code that perfectly matches your brand and objectives.
Here are seven easy steps to get you started:
- Go to the best GS1 QR code generator available online.
- Click the Try it Now and choose between the extended or simplified version.
- Enter all the necessary information.
- Choose an output method.
- Click Generate QR code.
- Customize your QR code using the software's array of tools to make it branded.
- Scan-test your newly created code to ensure it works correctly. Once satisfied, download it in your preferred format.
More and more brands are seeing the benefit of using a QR code generator with logo integration not just for their business operations but, most especially, for commercial use.
Leading household brands that implement GS1 QR codes
Let’s dive into how top household names like PepsiCo and P&G are tapping into the power of a GS1 QR code to improve customer experiences and boost brand loyalty.
PepsiCo 1-1 customer engagement
PepsiCo is a global beverage and food giant that recognized the limitations of traditional barcodes and saw an opportunity to innovate with GS1 QR codes.
These codes are more than just product identifiers—they're gateways to rich consumer engagement.
When consumers scan a GS1 digital link QR code barcode on a PepsiCo product, like the newly rebranded Starry lemon-lime soda, they unlock a wealth of information.
Each scan offers a personalized experience, from detailed nutrition facts and allergen details to sustainability insights and loyalty rewards.
John Phillips, Senior Vice President at PepsiCo, describes these QR codes as "digital launchpads" that deliver curated experiences with a single scan.
PepsiCo is leading the global shift towards smart packaging powered by GS1 QR codes, which offer capabilities far beyond traditional barcodes.
This technology brings significant benefits for both consumers and businesses—consumers gain access to the information they seek, while brands gather valuable insights into consumer preferences and behaviors.
Procter & Gamble
Procter & Gamble (P&G) is leading the charge towards a more connected future with their strong support for GS1 QR codes.
CEO Jon Moeller sees these advanced barcodes as essential for enhancing customer experience and boosting supply chain efficiency.
P&G is encouraging the entire industry to shift from traditional barcodes to those integrated with the GS1 system of standards.
This change aims to give consumers instant access to a wealth of product information, from detailed instructions and safety warnings to recycling tips and special offers.
By scanning GS1 QR codes with their smartphones, shoppers can make informed decisions, support sustainability, and build a more transparent connection with trusted brands.
P&G's dedication to this innovative technology positions them at the forefront of a global shift, setting the stage for a more connected and information-rich shopping experience.
Future-proof your business with GS1 and QR codes
The future of business revolves around data, efficiency, and customer experience. Embracing GS1 standards together with QR codes positions businesses for lasting success, ready to navigate the complexities of the global market and excel in the digital age.
A reliable QR code generator is essential for creating impactful codes that boost engagement and deliver tangible results.
Lead your business toward sustainability. Create GS1 QR codes today at QR TIGER.
Frequently asked questions
How do I know if my barcode is GS1?
Look for a GTIN to determine if your barcode is a GS1 code. This 13-digit number is usually embedded within the barcode and serves as a key indicator of the GS1 system of standards.
GS1 codes also follow specific formatting and encoding guidelines. You can verify your barcode by using a GS1 checker for barcodes or by reaching out to your local GS1 member organization.
What are product barcodes?
Product codes are machine-readable barcodes made up of parallel lines and spaces that encode data about a specific item.
They enable quick product identification at checkout, streamline inventory tracking, and support efficient supply chain management.
Who uses GS1?
Businesses in retail, healthcare, and logistics primarily use GS1, but its reach extends to industries like manufacturing, transportation, and even government agencies.
