Integrating a QR code image on your materials is easy, quick and an innovative way you can do to interact with your readers. For example, you’re a hot-selling book author and you want to engage your readers even more – so you decided to add pictures to your texts to make it even more catchy and appealing for your readers.
Or assuming that you’re a product manufacturer, and you want to show your customers an infographic on how the product should be properly used via packaging.
Now, what will you do?
Print the images, right? Like the usually printed images?
But the problem is that we all know that a printing material only has limited space. It isn’t able to put anything you want and is very constricted.
So what would be the best solution you can resort to?
Generate a QR code image using the best QR code generator available online!
Just like QR codes are used in advertising, promotions, payments, and marketing, they can also be used to encode an image. A QR code image will automatically display a picture or an image to your target audience, just by scanning the code using their smartphone devices.
This is just like an MP3 QR code that allows you to listen to an audio clip or a soundtrack. Or a PDF QR Code that lets you see and download the encoded PDF on your smartphone.
QR Code Generator with an Embedded Image: How to convert image to QR code?
Depending on the QR code generator that you are using, the process is going to vary. However, for qrcode-tiger.com, it is as simple as a couple of clicks of a button.
Next, you can customize your QR code by choosing from multiple patterns, eyes, add a logo, and set colors to make your QR code stand out.
After you’re done, hit the download button!
Benefits of a QR code image
To further differentiate a QR code image from its other QR code counterparts, take a look at the benefits it brings.
1. Ability to change your image file to another image file
Even if your image QR code has been printed on books or in your materials or let’s say for example you want to redirect it to another image file. It is very possible in QRTiger as an image QR code is a dynamic type of QR code in nature. Using this, you don’t need to print your code again.
All you need to do is go to QRTiger’s online dashboard where you have generated your QR code and edit it right away!
This allows you to save your money from all the printing costs!
Moreover, dynamic QR codes also allow you to track your QR code scans.
QR codes generally function to direct scanners to links or websites. This means that in most cases, you need to have a website or social media account in order to make use of your QR code.
However, with this type of QR code, you don’t need to have a website where you have to put your image. Instead, with the QR code generator software you have, you can directly convert image to QR code.
3. Lossless quality
Traditionally, if you want to show an image, you have to put it on a website and then link the URL address to the QR code. The problem arises with the encoding and conversion of the image on the website. In most cases, there is a significant decrease in quality which can be problematic in certain situations.
Since QR code images only entail immediately integrating the photo to the QR code, there is no decrease in resolution. This is a necessity if you are marketing an infographic where every pixel counts for readability and legibility.
4. Images are low maintenance
With QR code images, the only thing that is needed is the image itself. What this means for you is that you only have to concentrate your resources on creating the photo.
In addition, for your audience, images are much more intuitive and easier to understand as opposed to having to navigate through an entire website.
How to create an image QR code? A step-by-step guide!
QRTiger is a QR code generator that allows you to create and convert an image to a QR code. You can also add a design to your QR, select the layout pattern, add a frame, logo, and colors!
An image QR code is under the file menu category, simply click on this menu.
Step #3 Upload your image and click generate QR code
To start converting your image into a QR code, upload your image file. And after that, click the “generate QR” button.
Step #4 Customize your QR code image
Next, you can customize your QR code by choosing from multiple patterns, eyes, add a logo, and set colors to make your QR code stand out.
Step #5 After you’re done, hit the download button!
Before you download your QR code, make sure you do a scan test first and check if it correctly redirects you to the exact image file you have embedded.
Use-cases of QR code images
Simple as QR code images may seem, they have a wide range of applications. In most situations, they even outweigh conventional QR codes in viability. To give you an idea, here are some of the situations that we mean.
1. Showing a Blueprint/Map
Want to tell your customers or audience where your store is located? Use a QR code that will show them a map. The same idea applies if you want to give people a blueprint of the store layout that will make your customers’ shopping experience better.
2. Showing an Infographic/Instructional
To improve the customer experience for your products, attach a QR code to the packaging that will show them an infographic or instructional on proper usage.
3. Marketing in Flyers/Magazines
Print media such as flyers and magazines have limited space. As a result, it is almost impossible to put every image of every product that you are trying to sell. To save some space and make things more organized, opt to use QR codes instead.
Have your audience scan the code to see what a certain product looks like. Since this is a digital medium, you can show a lot more than just the product. If it is clothing, include photos of people wearing it to give customers a better image of it.
Just like magazines, restaurant menus don’t have much space. So, if you want to give your customers a better image of a certain dish, use QR codes.
As a matter of fact, many image galleries are using Image QR Codes nowadays. Why? To help visitors get a soft copy of an artwork, a painting, or an artifact in an exhibition.
Yes. The only prerequisite to convert an image to a QR code is to have it in either a PNG, PDF, or JPEG format. By then, any image can be converted.
It’s that simple. Not much to remember. The next question would be how to link a QR code to a picture?
How to Edit Your Image QR Code
In the event that you need to replace the image associated with your QR code, the process is also as simple as a few clicks of a button. Nothing too hard or too much to remember.
Click the track data button on the upper-right corner
Select “File” on the left side menu
Click on the “edit” button of your QR code
And replace the file by uploading the new one!
Now, when your audience scans your QR codes, they will be directed to the newly uploaded image. This is a benefit of a dynamic QR code, saving you the need to create, print, and distribute a new set of QR codes.
It’s just that easy! No need to reprint your codes!
An image QR code is under the file QR code category which is a Dynamic QR code.
What’s more interesting in the file QR code is that, not only allows you to encrypt and image but- you can also upload here a PDF file, JPEG, MP4, MP3, image, word file, and excel life!
So for example, you want to re-target your image file and replace it with a PDF or MP4 file, this is very possible in QRTiger. And as we have discussed, no need for you to print your codes all over again.
That being said, a file QR code enables you to have a multiple QR campaign using a single QR code! Which is flexible and cost-efficient at the same time.
Moreover, dynamic QR codes also allow you to track your QR code scans and get insights about the demographics of your scanners, to gauge for yourself if your campaign has been effective.
With a Dynamic QR code, rest assured that your QR code is provided with greater security when dealing with your personal data!
Tips to Remember When Adding QR Codes to Print Media
Remember that your QR codes are only as good as the attention they attract. No matter how effective and efficient you programmed your QR codes, if nobody scans it or it doesn’t even work, then all your efforts will be for nothing. So, here are a few reminders to keep in mind.
1. Add a Call to Action
Never forget to add a bold call for action and frame on your QR code like “scan to see more details,” as you need people to scan it.
Right now, QR codes can function in different ways, so don’t expect your audience to intuitively understand the purpose of yours. Instead, place a call to action to give an idea of what your QR code is in order to attract the attention of your audience.
2. QR Code Color and Background Should Have High Contrast
Your QR code will be read by a mobile phone camera. What this means is that it is only going to interpret what it sees. If your QR code blends a little bit too well to the color of the material where it is printed, it may cause some problems and in the end, not work completely.
3. Choose SVG over PNG
Most people don’t usually understand the difference between SVG and PNG file formats and it could end badly. When downloading your QR code image after being generated by your QR code generator, you will be given two choices on the format of the image, whether SVG or PNG.
It is advisable to opt for SVG since resolution does not decrease when resizing. When the image quality of your QR code diminishes, it could end up malfunctioning.
Implementing QR codes are not just beneficial to the users but also for the creators by being conveniently easy to create and maintain, especially with image QR codes.
Despite their ease of use, they are still extensively useful. As a matter of fact, they are the most viable choices in certain cases.
Never underestimate the simplicity of QR codes because they can make or break your business. Learn to adapt and find ways to implement QR codes to stay competitive in the market.
There is no learning curve, and so there is no reason for you not to get into it.
Just like QR codes are used in advertising, promotions, payments, and marketing, they can also be used to encode an image. A QR code image will automatically display a picture or an image to your target audience, just by scanning the code using their smartphone devices. 
QR codes generally function to direct scanners to links or websites. This means that in most cases, you need to have a website or social media account in order to make use of your QR code. 
QRTiger is a QR code generator that allows you to create and convert an image to a QR code. You can also add a design to your QR, select the layout pattern, add a frame, logo, and colors! 
Next, you can customize your QR code by choosing from multiple patterns, eyes, add a logo, and set colors to make your QR code stand out.
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Never forget to add a bold call for action and frame on your QR code like “scan to see more details,” as you need people to scan it.
