How to create a Facebook QR Code in 7 steps!

Last updated:  May 17, 2021

A Facebook QR code in a dynamic QR opens a Facebook app instantly on your browser once scanned using a smartphone device! This will automatically redirect your scanners to your Facebook page instantly! 

As we all know, for every business to grow and flourish, one should be tech-savvy when it comes to marketing on social media, especially on Facebook!

If not, you are already missing out on an affordable, easy hack to grow your business sales! That being said, even half of the customers today looking are actively engaging on Facebook! 

With a whopping 4.5 billion people that are using the internet and 79 percent of Americans that are active on social media, any campaigns run online can reach a broader audience. And one way to achieve this is by using a QR code for your social media account like Facebook! (just keep reading to know more about this smart tool!)  

Related: How do QR Codes Work? The Beginner’s Ultimate Guide!



What is a Facebook QR code? How can it help you grow your Facebook likes, follows, and shares online? 

If you want to grow your business Facebook page’s overall presence and connect with your audience even more, generating a QR code is a must! 

Using this QR code solution, it will redirect your target audience directly to your Facebook’s business page once they scan your QR code, making it one of the most useful tools to leverage Facebook’s marketing and advertising tactics, especially if you want to grow your Facebook business page online. 

A QR code is generated using a QR code generator online. It is a 2D barcode type that redirects users to online information depending on what data is being embedded in the code. 

A QR code can hold different types of data, including alphabetical, numerical, control code and binary, etc. that’s why it is a flexible marketing tool that fits almost every facet of advertising and marketing service even online. 

Related: How to create an Instagram QR code in 7 steps!

Recent Facebook Statistics  


With all of the social media apps being invented from day to day by innovators and developers, did you know that Facebook is still the number one most popular channel used worldwide? 

Statista reports show that Facebook remains the most used social media network ranked by the number of monthly active users, and currently sits at almost 2.5 billion users every month!

That is why, it’s no longer a surprise that every form of business, whether it’s a small, medium, or large enterprise is trying hard to have an active customer engagement on their Facebook page.

With that being said, a tech-tool using a QR code generator for Facebook is now a way to achieve this!

How to create a Facebook QR code in 7 steps? 

  1. Open www.qrcode-tiger.com
  2. Click “Facebook” from the category.
  3. Choose whether “static” or “dynamic.”
  4. Click “Generate QR Code”  
  5. Customize your QR code
  6. Always test your QR before printing or distributing it
  7. Download your QR code and deploy it on your marketing campaign! 

Related: Static vs Dynamic QR code: What is the difference?

Two types of QR codes for your Facebook: Static and Dynamic.

There are two types of QR codes you can create for your Facebook page or personal Facebook account. One that is free which is the static QR code and one that is paid using a dynamic QR code.

If you are a marketer, dynamic QR codes are better to choose as you can maximize your QR code campaign, re-target your URL to a different URL and track your QR scans. Let’s learn more about this

Static QR code

  • free to create as many as you want
  • no need for subscriptions
  • have unlimited scans of the QR code
  • free to customize 
  • and will never expire!
  • not trackable and editable
  • it doesn't open the app instead open the browser 

If you generate your QR code in a static model, you cannot edit the data of your QR code, and you cannot track the scans of your Facebook QR code.

This means, if you want to replace the URL of the Facebook address you want to drive traffic to, there’s simply no option for this. 

However, if you’re a serious marketer, you need to track the improvement of your QR code scans. Tracking is for every business owner and marketers as this will allow you to analyze your target market and get valuable insights!

If you want to track your FB QR code scans’ data, you need to generate your QR code to a more advanced type of QR code, which is dynamic. 

Dynamic QR code:

  • Needs an active subscription
  • ability to track the data of your QR code scans 
  • You can edit your Facebook URL to any other URL 
  • saves you money from printing and re-generating a QR code again
  • Opens Facebook app if installed on your mobile 

Related: How do dynamic QR codes work?

Why Dynamic QR code is better to choose for your FB QR code? 

An FB QR code in Dynamic mode allows you to track your QR code scans such as the number of scans, the location of your scanners, when you get the most scans, and the device used by your audience. 

Tracking is vital as it gives you valuable insight into your audience’s profile and helps you better understand where you currently stand in your marketing campaign. 

  • Are you getting enough traction in your QR code marketing campaign? 
  • What improvement should you do more? 
  • Are you getting enough sales and growth? 

facebook qr code trackerA Dynamic QR code will require your paid subscription as it is an advanced type of QR code, allowing you to uncover these important statistics. If you run a business Facebook page, generating a dynamic QR code is one way to increase your Facebook likes in no time!

Moreover, using a dynamic QR code, you will be able to save your money in the long run because you don’t need to re-print your QR code again if you change its URL! Just head over to the QR code generator dashboard and update your URL! You can even do this in real-time!

Related: Dynamic QR Codes Are Better for Your Marketing – Here is Why!

5 ways you can use a QR code for Facebook today and grow your brand recognition!

1. An FB QR code that redirects to the ‘like’ button of your Facebook business page

facebook qr code generatorWhile there may be an option to invite your friends to hit the “like” button of your business page, there is no way you can do this offline- and now, this is where the QR code comes into the picture of taking your adverts offline to online!  

You can print out QR codes on leaflets, magazines, brochures, or along with your product tags that will invite your users to “like” your Facebook page once they scan it. 

Moreover, you can also make a bulk QR code for your Facebook's URL. 

2. Promote your Facebook event pages using a Facebook QR code

free facebook qr code generatorSocial media is one of the methods people use to promote their events, and Facebook is one of the leading outlets of them all. Any successful event campaign run on Facebook has a common denominator: a Facebook event page.  Sparking the interest of your audience online is influential in making your event successful. 

You can generate a QR code and use it for your offline and online event campaigns where they can indicate their interest in partaking in the event or not.

3. Enhance social media presence using  a QR code

facebook qr code 2020For most small, medium, and large enterprises, having a huge number of followers on social media means spending less fortune on advertising.

When users engage with your posts on social media, particularly on Facebook, their circle of friends and families on FB will get notified as well!

This creates a domino effect that can grow your website’s traffic! Moreover, you can also generate a social media QR code that will connect and display all of your social media pages together in one scan

Related: How to Create a Social Media QR Code in 7 steps!

4. Use a Facebook QR code to link to your Facebook’s business review page.

facebook check in qr codeOnline reviews matter as they reflect the trustworthiness of your business. 

According to Bright Local, a whopping 97% of customers read online reviews before purchasing an item or trying out business services. 

Moreover, 91% of 18-34-year-olds trust online reviews as much as personal recommendations, and 86% of customers read reviews for local businesses. 

Using a QR code that will drive your audience to your Facebook review page, you can also invite them to hit the “like” button, and they can also check out your Facebook company profile! 

5. Promote your restaurants, bars, and other business establishments

facebook qr code not workingAlong with the product service you offer, you can print your QR code in your bars or restaurants’ table tents, receipts, and flyers that will instantly redirect your target audience to your Facebook page! You can even do it with any of your business establishments! 

Related: How to make a QR Code menu for your restaurant or bar? Menu QR code for Covid-19

6. A QR code for Facebook Group and Facebook account 

Not only you can redirect a Facebook QR code to your account, but you can also instantly share your Facebook group to the other users using a Facebook QR code! 

How to generate a Facebook QR code? A Step by step guide!

Step 1. Open www.qrcode-tiger.com

QRtiger is a reliable and trusted QR code generator online. You can choose to generate your QR code in a static mode or a dynamic QR code. 

Step 2. Click “Facebook” from the category. 

Click Facebook from the category and enter the URL of your Facebook page, personal or the event link in the Facebook you want to redirect your scanner 

Step 3. Choose whether “static” or “dynamic”

Static QR code is only suitable for a one-time campaign, but if you need your QR code for the long-term better to use a Dynamic QR code as you can also track the number of scans of your Facebook QR code and update it to another URL. 

Related: Why Dynamic QR codes are better to use than static QR codes!

Step 4. Click “Generate QR Code” 

To generate your QR code, simply click on the generated QR code button. 

Step 5. Customize your QR code

facebook qr code with logoMake you’re your QR code a bit fancy! Customize it, add color, choose the pattern of your choice, set unique edges, and make it stand-out!

A customize QR code is much more appealing than the black and white QR code! The first impression matters, and it will pull your customers’ attention! 

Related: How to design a free Customized visual QR Code with Your Logo for your branding?

Step 6. Always test your QR code before printing or distributing it

Even before deploying your Facebook QR code to your marketing material, always make sure that you entered the correct Facebook link.

Nevertheless, if you have already printed your QR code, you don’t need to worry if you’ve typed the wrong URL because you can edit it using a Dynamic QR code. 

Related: 6 mistakes to avoid when making a QR Code

Step 7. Download your Facebook QR code and deploy it on your marketing campaign! 

You can download your Facebook QR code in PNG or SVG format! Both are great to use in print or online advert, but if you plan to scale your QR code to any sizes without affecting the quality, use the SVG format. 

Related: What should be the right size of your QR code?

Facebook QR code encourages people to follow you right away! Generate it now! 

Use QR Codes now for free or in advance to promote your Facebook profile or business page, maximize your social engagement, and drive users straight to your inbox!

Furthermore, the QR code is convenient to use as it can be quickly scanned using smart-phone devices. In just one scan; they’ll be instantly landed on your page without needing to go to your homepage and type your business profile out!

FAQs

What is a Facebook check-in QR code? 

A Facebook check-in QR code lets you check-in on Facebook instantly by scanning the QR code instead of taking some time to open up Facebook, find the location, and check-in.  

Businesses can use a Facebook check-in QR code to make it simple for their target audience to check-in on their Facebook page. This drives more traffic for their page and increases visibility. 

How to create a Facebook group QR code?

To create a Facebook group QR code, follow these simple steps:

  • Copy the URL of your Facebook group
  • Choose Facebook from the category and paste the URL in the box provided
  • Choose between Static or Dynamic
  • Click generate 
  • Customize your QR code and deploy it on your marketing materials!

You can use a Facebook group QR code to grow your Facebook group! 

 How to create a Facebook event QR code? 

 Creating a Facebook event QR code is similar to generating your Facebook group QR code. Simply copy and paste the URL of any events or activities you are promoting in the QR code category solution and generate your QR code. 

Why my Facebook QR code is not working? 

There are several possible causes why your QR code fails to work or fails to scan. Here are the 10 possible reasons:  

  • The foreground color should be darker than the background (Do not make an inverted QR code color)
  • Not having enough contrast of the QR codes color
  • The QR code is blurry
  • The QR code is pixelated
  • The sizing is not right 
  • The placement is not correct
  • The URL is wrong 
  • The QR code is expired 
  • The QR code is over-customized 
  • Broken link

Related: 10 reasons why your QR code is not working

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