What is an app store QR code and how to use it?

Last updated:   January 06, 2023

QR codes are great for promotion and customer engagement. However, the rise of app store QR code has paved the way for a productivity boost! 

QRTIGER became a product of the week at ProductHunt primarily because QRTIGER dominates in building features for successful and productive marketing/advertising.

Products featured by ProductHunt are new innovative tech you should give a try. 

QR codes are robust, and at QRTIGER, we continue to build features that harness its prowess.

This QR code for app store campaign is one of the many features essential for marketing success.  

In this article, we'll learn more about QR codes and how you can use them for your business. 


What is an App Store QR Code?

App stores QR code

 QR code for App Store is a dynamic QR code that redirects users to different URLs based on whether the device is running an Android OS or Apple's iOS to download/install your app. 

How does the app store QR code work? 

A smartphone running an Android operating system will have an entirely different user interface than an iPhone.

This is because an iPhone uses an exclusive operating system created and developed by Apple. App Store QR codes, therefore, detect a device's operating system and apply different logic for each. 

Use this QR code to download app from either Google Play or Apple Store.

How to create a QR code for app download? 

  • First, just go to QRTIGER and click on App Stores
  • Input the URL for iPhone and the URL for android
  • Click on 'Generate QR code.' This feature only works for users with a paid account so make sure you're logged in with your account.
  • Customize or stylize your QR code and click on the green download button.
  • Your QR code is downloaded to your computer, and you are now redirected to the Track Data page. You can edit the URLs you've entered on the Track Data page. You can also check the QR code data of all your URLs. You'll be able to track the time, exact device, and location of your scanners. 
  • You can use one QR code for multiple links with this QR code solution. 

Installing Apps on an iOS vs. Android Device

One of the main differences between the two devices is installing an application.

In an Android device, you'll need to open Google Play Store; on iPhone or iOS devices such as an iPad, you'll need to open the App Store. 

You may not know this, but this causes headache for the app's developer.

Why? Because they'll need to submit two different versions of the same application, e.g., Todoist/Facebook/Twitter/Instagram, in TWO other App Stores!

The app developer will need to submit to more app stores if they want to support more operating systems like Blackberry's or Nokia's OS. 

This is why you can get the app on many promotional landing pages by clicking on either of the buttons, depending on what type of mobile device you use.

This is why using QR code to app store is great for app marketing to boost app downloads on both devices. 


What is the benefit of the App Store QR Code?

With an App Store QR code made on QRTIGER, you don't need to worry about marketing two different links for two other operating systems (android vs. iOS). 

You can readily use this QR code to app store and download from any of the two well-known app marketplaces on the internet.

When a user scans a QR code for App Store, QRTIGER's powerful engine will detect what operating system the user is using to scan the code.

In just a matter of seconds, the scanner is redirected to a URL based on his device's operating system.  

This type of QR code is very easy to create/generate, but the benefits are unlimited! Furthermore, you can also do the following:

1. Edit your App stores URL to a different URL 

edit app stores QR code

In case you type the wrong URL and have deployed or printed your app store QR code already, you can still edit your URL to a different URL, and you don't need to create another QR code.

You can change your URL in real time, and scanners will be redirected automatically to the URL you have replaced.

Therefore, you can also recycle your App Store QR code for future uses, saving you money in the long run. 

2. You can track your QR code analytics for an adaptable marketing campaign

Track QR code

Knowledge is power. And data is often the key to knowledge.

Therefore, DATA brings excellent power! You now know one thing: your scanner's OS. How can you use this to your advantage?

You can market differently to an Android user versus an iPhone user. 

How will App Store QR Codes make a Difference in Your Marketing?

Sure enough, it's easy to link to two different URLs.

But imagine your links printed on a thousand marketing flyers, business cards, packaging, or posters only to find out your designer used the wrong URL!

Not only does this mistake cost you money, but also thousands of potential sales and recurring revenue. Therefore, not using an App Store QR Code is a significant loss of opportunity for your business!

Redirect to different App stores using one QR code

QR code for apps The most obvious use case would be redirecting your users to various app stores.

If you have a different set of apps for an iPhone or Android device, then you can use QRTIGER's App Store QR code to redirect your users correctly.

Market your app in two advertising platforms with QR codes (online and offline)

App stores QR code

You can print your app stores QR codes in physical marketing materials and deploy them online.

An app store QR code is scannable for you to get the most out of your QR code campaign! 

What Powers App Store QR Codes?

App Store QR codes are dynamic QR codes. 

With Dynamic QR codes, everything is possible!

A dynamic QR code contains a short URL, e.g., qr1.be. Once you open this URL on your device, the logic behind the short URL is applied. 

QR code analytics

Dynamic QR codes are mighty! You can change the URL behind your QR code at any time; this will help you save money and time on printing, and you can also track your QR code scans.

Many brands already use dynamic QR codes for A/B testing to update their marketing campaigns whenever needed. 

Related Tech: Multi-URL QR Codes

A similar feature available in QRTIGER is Multi-URL QR Code. In a Multi-URL QR Code, your scanners are redirected to different landing pages based on various conditions.

Unlike App Store QR code where you can create QR codes that redirect based on the device's OS, Multi-URL QR Codes can comprise of multiple URLs in one QR and can redirect scanners on different URLs based on 1. time, 2. amount of scans, 3. language, and 4. location. (There should only be one QR code per feature under the Multi-URL)

multi URL QR code

Location-based – the QR code redirects based on location and geographical position. 

Time-based – the QR code redirects based on the time and time zone of the scanner. 

Amount of scans – the QR code redirects based on how many times the user has already scanned the QR code. 

Language-based- the QR code redirects the scanner based on his language setting. 

Create a QR code for app download with QRTIGER QR code generator 

With the emergence of many apps in this generation, there's no doubt that mobile apps will be taking a huge role in the present and future society.

Furthermore, it has the most impact on business success in the present year and beyond!

It is an in-demand technology amongst users that continuously change how businesses and the market operate most conveniently and quickly.

There's no denying that for enterprises and businesses to catch up, grow and flourish in this ever-evolving competitive world, mobile app innovation and development is not an option but a must for expansion as it meets the in-the-now demand of the consumers.  

Using a QR code generator with a logo online to create your App Store QR code will be more effortless and more seamless for you to market and encourage people to download your app in just a scan away. 

The bottom line is that you won't need multiple QR codes for various reasons.

One is enough to do everything. 

Generate your App Store QR code now with the QRTIGER QR code generator online.