QR code PNG format: Here's your ultimate guide

A QR code PNG format is best to used online but can also be printed.

Although a PNG has less quality than an SVG. An SVG file is a vectorial file that can be used in programs like Illustrator or InDesign.

For Photoshop you need to import your SVG file. An SVG file is great for printing at the highest quality. 

If you’re planning to resize and print your QR code as larger as you need it to be, then downloading your QR code in SVG format is your best option but- if you opt to use a QR code and display it online, you can also use the PNG format. 

In QRTIGER QR code generator, you can choose whether you want to generate your QR code in SVG or PNG form. Here’s how you can do it.  

How to create a QR code in PNG format

• Go to QR code generator online
• Click the type of QR code solution you need
• Select dynamic instead of static
• Customize your QR code  
• Do a scan test
• Click Download PNG
• Deploy/Distribute your QR code

PNG to QR code: Step-by-step guide in creating a QR code PNG format

1. Go to QRTIGER QR code generator online

2. Choose from the category the type of QR code solution you need  

There are a wide array of QR code solutions you can create depending on your need. Choose from the options in the box shown above.

Related: QR code types: 15 primary QR solutions and their functions

3. Select dynamic instead of static

Whatever type of QR code you choose to generate, you can either make them static or dynamic.

While static QR code does not allow you to change the data behind your QR which is not advisable for the long term use.

Dynamic QR codes are much more efficient as they enable you to redirect your landing page to another information, even though you already have printed your QR code. 

This means you can have a multimedia campaign without breaking the bank!

Just edit or update your landing page to another information anytime you want.

Moreover, using dynamic QR codes you can also track your QR code scans. 

4. Customize your QR code 

You can also customize your QR code in PNG formats, like adding a logo, image, icon in your QR code.

Furthermore, you can also choose the layout patterns for your QR, add a customizable frame with a call to action, and more! 

5. Do a scan test

Before your download your PNG QR code, it is always best to do a scan test first and check if your QR code redirects you correctly to the information you have embedded.

Related: QR code test: How to test if your QR code works

6. Click “Download PNG”

After you have done a scan test, download your QR code, and deploy it. 

PNG vs. SVG for a QR code

An SVG file is a vector type file that can be used in programs as Illustrator or InDesign.

For Photoshop you need to import your SVG file.

An SVG file is great for printing at the highest quality. You can also resize your QR code to a larger size in SVG format.

A PNG is a format to use online but can also be printed although a PNG has less quality than a SVG.

The basics of QR code

Static QR code 

• the information is permanent
• the QR scans are not trackable
• ideal for a one-time marketing campaign
• free to create

Dynamic QR code

• the information is editable
• the QR scans are trackable
• ideal for a multimedia campaign
• saves you money in the long run as it is modifiable/no need to reprint QR codes again

Related: How to set-up QR Code tracking? A step-by-step guide

Best practices when you create your QR code in PNG format

Observe a correct color contrast in your QR code 

QR code scanners are set to scan QR codes with a lighter background and a lighter foreground color. 

Also, avoid mixing light colors such as pastel and yellow colors and create enough contrast of your QR code colors.  

Be mindful of your QR code’s size

Before you deploy your QR code and make sure that it is the right size for the place or advertising environment you will place them. 

Put a call to action or CTA in your QR code

Your QR code won’t serve any purpose if your scanners won't scan your QR code.

Related: How to use QR code frames to attract more scanners

Make your landing page mobile-friendly

Only implement the action you are promoting in your QR codes

One of the rules that you should follow and need to understand is that you make your landing page and the user’s experience concise and clear.

Avoid too many unnecessary details.

If your landing page leads scanners to video information, then put a call to action that says “scan to watch a video” and do not put anything else.

Do not create confusion among your target audience.

Convert PNG to QR code using QRTIGER 

QRTIGER offers you many types of QR codes for your needs.

From a URL QR code, vCard, social media, Multi-URL QR code, and many more.

Have complete and overall control of your QR code from the style, patterns, and colors that will add up to your branding and track/edit your QR scans using a dynamic QR code. 

If you have more questions or queries about QR codes, you can also contact us now.