Struck by the coronavirus pandemic, the fitness industry has to go digital to meet the ever-changing customer needs.
Using QR codes for gyms, you’ll connect to your customers and bring a safer and more convenient customer experience.
Fitness operators have to accelerate digital transformation to handle health restrictions and challenges.
Now, virtual classes and mental health options are the main drivers of why gym industries must go digital.
The $32 billion industry has to overcome the sudden change in workout patterns of its members and quickly increase declining membership.
But using QR codes, it is now easy to reach your members and potential customers, engage them, and offer more digital content for overall wellness.
- Why QR codes for gyms are an effective digital partner for your members’ overall wellness
- Ways on how to use QR codes for gyms in fitness products and gym equipment
- Other creative ways how to use QR codes for gyms
- QR code best practices to maximize QR codes for gyms
- Overall wellness is made easy with QR codes for gyms
Gym QR code: Why QR codes for gyms is an effective digital partner for your members’ overall wellness
Due to their fast readability and storage capacity, many industries use QR code, which stands as “Quick Response” code.
One can access information instantly by a simple scan using a QR code reader app or a smartphone camera.
As an illustrative example, Vigor Active uses QR codes that embed video demonstrations on how to use their gym equipment.
If a gym-goer scans it using a smartphone device, the video will display on the smartphone screen for easy viewing.
Aside from that, Planet Fitness also uses QR codes on machines and equipment. When scanned, gymgoers get access to workout videos.
The Planet Fitness QR codes on machines also help track the burned calories and share the results with your personal trainer.
Isn’t it amazing how QR codes offer your gym members a convenient yet safe digital experience?
With the smart QR code solutions offered by QR code generators –software you can use to create QR codes –it is now easy to integrate them in gyms, fitness studios, and other wellness centers.
In the next part of this blog, let’s learn more about how to use QR codes for gyms.
Ways on how to use QR codes for gyms in fitness products and gym equipment
1. How-to videos via video QR code
If your gym members are new and have never approached gym equipment, offer them engaging videos on how to use a certain machine and the muscles they’re meant to target.
To easily share these how-to videos, convert them into a video QR code and place the printed gym QR code near the equipment.
Once scanned, the video QR code (under the File QR code solution) will display the video on the smartphones of your gym members.
They can easily view and download the video for a quick how-to.
Related: How to create a video QR code in 7 steps
2. YouTube QR code for tutorials
Are your how-to videos uploaded to your YouTube channel? Then just quickly convert the YouTube video URL into a YouTube QR code.
A YouTube QR code is a convenient way of showing your gym members or potential customers a YouTube video on how to use the gym equipment.
They don’t have to type out the full URL of the video and look for it.
Creating a dynamic QR code for your YouTube QR code is best. Why? With a dynamic QR code, you can still replace that video you have embedded and redirect it to another video landing page.
So even if you printed or deployed your QR code in your gym and the gym equipment, you could still edit the YouTube video URL.
Related: YouTube QR code generator: Convert YouTube URL to QR
3. PDF QR code for detailed list and guides
Since many of your gym members prefer a home workout, they might be planning to buy their equipment. Give them a detailed list of must-have equipment and a detailed guide to each machine.
Convert the file into a PDF QR code (under the File QR code solution), so your members will just scan it to access and download the file on their smartphones.
Give them a personalized list and guides so that your members appreciate how you value their overall wellness as a fitness studio.
Moreover, since the PDF QR code is dynamic, you can edit your code and replace it with another PDF without having to create another gym QR code, even if it has been printed!
Likewise, you can edit or redirect your PDF QR code and change it with an MP3 file, PNG, JPEG, etc. (as all of these are under the file menu category, which makes it allowable.)
Related: File to QR code: How to use a File QR code converter
Other creative ways how to use QR codes for gyms
1. Provide meal plans via a PDF QR code
Eating the right food is a constant battle with gym members, so give them a helping hand with meal plans!
As gym experts say, a healthy diet complements your workout program.
Make things easy with your members and share a PDF QR code of your personalized meal plans curated by nutritionists and dieticians.
Using a PDF QR code, your members will just scan the code to access their personalized meal plans and save them on their smartphones.