17 Cool Ways to Use QR Codes at the Comic-Con Film Festival
Heads up, artists, filmmakers, cosplayers, and die-hard comic book fans! The Comic-Con Film Festival is happening this July, promising new and delightful experiences for all.
The San Diego Comic Convention (SDCC), widely known as Comic-Con International, is one of the largest and highly anticipated pop culture and comics events in the United States.
And what better way to enjoy this annual event than injecting QR codes into congoers’ adventures? It’s THE technology that even Comic-Cons cannot miss!
Discover how the fusion of QR codes at comic conventions makes them bolder than ever, all with the help of the best QR code generator online.
Table of Contents
- What happens at a Comic-Con?
- What to expect at the Comic-Con International Film Festival and exhibits
- Exciting ways to use QR codes at conventions like the San Diego Comic-Con International
- A quick guide to creating high-quality custom QR codes
- Things to consider when implementing QR codes at big events
- Tips and reminders for a memorable Comic-Con Film Festival
- Hype up the comics convention experience with QR TIGER QR Code Generator
- Frequently Asked Questions
What happens at a Comic-Con?
The hype for Comic-Con International's annual comeback is real, with online and offline marketing campaigns circulating to build anticipation and engagement from SDCC goers.
This four-day event, which only happens in San Diego, California, is a remarkable cultural phenomenon that celebrates the best of pop culture and geek entertainment. It is set to kick off on July 25-28.
For more than four decades, fans of all ages from around the globe gather in one place to immerse themselves in the latest comics, movies, and games and meet their favorite creators and stars.
Comic Con International has recorded a staggering average of 130,000 attendees in recent years, filling the convention center to capacity, and continues to do so as it draws massive crowds each year.
What to expect at the Comic-Con International Film Festival and exhibits
Get ready to immerse yourself in the magic of Comic-Con. Here are seven best things you can look forward to on this multi-day event:
Star-studded press and exclusive announcements
Image Source: Frank Micelotta/PictureGroup for FX Networks
One of the biggest draws of Comic-Con International is the lineup of panels and presentations featuring stars from popular comic-based movies and TV shows, creators, and industry professionals.
These panels can include exclusive sneak peeks, trailers, and announcements that you won't find anywhere else. Fans also have the chance to ask questions directly to the actors and creators, making every panel a must-see event.
It’s already confirmed that Ryan Reynolds, popular for his role as Deadpool, and Hugh Jackman, who has been Wolverine for over 17 years now, are in attendance at SDCC 2024, together with director Shawn Levy.
They are teaming up on the newest Marvel film, Deadpool & Wolverine, which will hit theaters on July 25, the first day of the event. Who knows what big reveals they’ll tell?
Autograph sessions and photo opportunities
Of course, there’s a separate highlight event where you can meet your idols up close, get an autograph, and take photos with them.
There are also intimate Q&A sessions where you can ask them burning questions you've always wanted to. This is the perfect opportunity to get a personal memento from your favorite stars and connect with the people behind the characters and stories you love.
Comic-Con International encourages congoers to check the programming grid daily to see the schedule of each guest’s autograph session and see updates on possible changes, surprise additions, and events that require tickets.
Epic cosplay competitions
Comic-Con wouldn't be complete without cosplays and competitions. Even if you're just there, witnessing the cosplay is an experience in itself. It’s like you’ve literally stepped into the pages of a comic book.
Attendees can go all out, dressing up as their favorite characters from movies, TV shows, comics, and video games, and then showcase their hard work on stage to compete for prestigious prizes and the admiration of their peers.
On last year’s SDCC, Entertainment Weekly featured over 70 photos of cosplayers and pets wearing unique costumes, from iconic dolls Barbie and Ken to Japanese anime characters like Goku from Dragon Ball Z—you name it.
It’s total cosplay galore, so be sure to don your best cosplay attire and make the halls of the San Diego Convention Center your runway.
Gaming demos and tournaments
The event is not just about movie announcements, guest meet-ups, comic book craze, and cosplays. Gaming enthusiasts can also find plenty to love at Comic-Con International.
If you’re one of them, then surely, you’ll want to try the latest video games before they hit the market, participate in tabletop gaming sessions, and compete in tournaments to test your battle skills.
Major game developers and publishers also set up elaborate booths to showcase their newest titles and game demos, so make sure to check them out, too.
Among the many companies joining this year’s SDCC are The Pokémon Company International and Bandai Namco Entertainment America.
Overflowing creativity at the Artists’ Alley
Head to Artists’ Alley if you want to meet your favorite comic book artists and writers, commission unique artwork, or purchase original pieces directly from the creators.
You can also discover new artists and find unique items to add to your art collection. Just stroll through the rows of tables, and you’ll encounter diverse art styles and genres, from traditional comic book art to avant-garde and experimental works.
Comic-Con International has already confirmed a roster of over 100 artists and exhibitors to fill out the space, so make a beeline for Artists’ Alley; it’s definitely worth exploring.
Limited-edition collectibles at the Exhibit Hall
If there’s one area at the San Diego Comic-Con International that you absolutely shouldn’t skip, it’s the exhibit hall. It is a treasure trove for fans and collectors, brimming with exclusive finds and must-have items.
This is where you'll find vendors selling exclusive merchandise, limited-edition action figures, and rare comic books that you won’t have a chance again to purchase on a deal.
Major brands and independent creators alike bring their best to this space, so you might even stumble upon a special edition Funko Pop or a missing Lego piece while you explore this bustling marketplace.
You must arrive early to hunt and snag these coveted treasures before they sell out!
Networking opportunities
SDCC, in totality, is a goldmine of networking opportunities. From attending panels and presentations to joining competitions, you get to talk with other artists, fellow cosplayers, and gamers and even meet legendary industry makers and major companies.
And don’t forget the after-parties happening all around San Diego! You might find yourself rubbing shoulders with some of your favorite stars in a more relaxed, informal setting. Don’t miss the chance to strike up conversations with them.
With so many creatives in one place, the environment is ripe for making new connections and sparking future collaborations.
Exciting ways to use QR codes at conventions like the San Diego Comic-Con International
QR codes are everywhere, and social affairs like Comic-Con International are no exception. This technology has been very helpful in event management and operations, both virtual and in-person.
There are more ways to use QR codes to boost event engagements. Partner with the best QR code generator and apply these 17 QR code ideas to upgrade the convention experience:
Distribute physical and e-badges
Badges for SDCC 2024 are already sold out, but Comic-Con and other anime convention organizers can distribute them more efficiently and with an extra layer of security at their next events by adding a QR code.
They can store each badge’s unique identifier (UID), the holder’s member ID, and validation date in a Text QR code and incorporate it into the physical or digital badge itself.
Attendees with the QR-coded badge or ticket can simply show it at the entrance and let staff scan it to verify its authenticity and validity before they can enter.
What’s great about this QR code is that organizers can mass produce it through bulk generation. A single file upload is all it takes to generate up to 3,000 QR codes at once.
Provide a digital map for quick venue navigation
Lead attendees straight to the San Diego Convention Center by sharing its exact address and directions through a Location QR code.
This links directly to Google Maps, a great digital navigation buddy that provides almost accurate information on directions, transportation routes, and more.
Once attendees scan the QR code, they can immediately access the pinned location and set the platform to give them directions and possible shortcuts to arrive faster at the convention center.
Organizers can also store the Comic-Con 2024 Exhibit Hall map in a QR code and post copies everywhere at the venue so attendees can scan and open the map on their smartphones as they walk around and explore.
Connect to free WiFi at the convention
The most convenient way to share internet access at the venue is through a WiFi QR code. You don’t need to share the credentials openly. Simply embed the network name (SSID), password, and encryption type (e.g., WPA, WPA2).
Place copies of the WiFi QR code on walls, columns, and hanging banners, and don’t forget to add a message saying, “Scan for Free WiFi.” Anyone scanning the QR code can effortlessly access the internet in no time.
Showcase artist portfolio
If you’re an artist joining the lineup at the Artists’ Alley, seize this opportunity to showcase your best work through a digital portfolio on a File QR code.
You can directly store a PDF document containing your bio and comprehensive portfolio, a collage image of your sample artwork, or even a video highlighting your creative process.
Prominently display it near your stall, preferably on a banner or stand, and let potential clients and fans view it right on their devices.
This is also particularly useful if your booth is busy, as it allows multiple people to view the selections simultaneously before they shop.
If you're participating in panels or workshops, it’s best to include the QR code in your presentation slides or handouts.
Access viewing schedules for the Comic-Con Film Festival
The SDCC is where the buzz begins for the next big hit. To make it easy and convenient for attendees to access film viewing schedules, organizers can create an Event QR code for each title.
This can contain the movie's name, the location of the cinema room, the date, and the exact time of the screening. They can integrate the QR codes on the movie posters at the main entrances and around the venue.
Attendees can easily access up-to-date information on upcoming screenings, so they’ll have time to grab some popcorn and prepare for a cinematic experience like no other.
Participate in awards votings
Enhance audience participation by using QR codes for voting in competitions and awards.
Organizers can use a Form QR code that directly opens an online form that contains the categories and the names of the candidates to vote.
Attendees can easily cast their votes using their smartphones, making the process quick and efficient. Organizers can also get the responses instantaneously, allowing them to prepare the awards and tokens for the winners.
Learn from the industry makers
Guests and members of the panel can provide additional resources through QR codes that link to presentation slides and related materials to enrich attendees' learning experiences.
Panelists can display a QR code at the beginning and end of their presentation, allowing attendees to download the slides immediately for reference and make notes directly on their personal copies of the digital slides.
They can also store the audio recordings on an MP3 QR code that aspiring artists and writers, as well as attendees, can open and listen to even after the event, providing access to those who might have missed it during the session.
Build a network with guests and attendees
Getting your name out there at Comic-Con International is essential for building your brand, expanding your network, and showcasing your work. It’s an event that can significantly impact your career.
Don’t let this chance pass without exchanging with other professionals and creatives. Always carry a vCard QR code with you.
This compact yet powerful networking tool can store all your information, including your website, social media handles, and even your professional headshot. You can customize the vCard page and QR code to match your style or branding.
When you meet someone from the industry, be sure to offer your vCard QR code to them. Anyone scanning this dynamic QR code can instantly view your contact details and save them on their contact list.
Share your social media handles
It’s the age of social media influence! Share your social media handles with everyone at the event to boost your followers and subscribers.
To make it easier for others to find you online, you can embed all your account profiles in one Social media QR code. It can consolidate multiple links into a single landing page, providing easy access to all your profiles or pages.
You can display this QR code at your booth on posters, banners, table tents, and packaging. When others scan it, they can select which profile of yours to check: Pinterest board, Etsy shop, or TikTok account.
Exchange coscards with other cosplayers and fans
The cosplay community also has its own version of business cards — cosplay photocards or what is known as coscards.
While coscards typically include photos of the cosplayer in various costumes, you can make it fancier and more functional by adding a QR code at its back.
You can create an anime QR code that leads scanners to a detailed profile of the character you’re portraying, an extensive portfolio with highlight photos, or your Patreon page.
Exchange these tech-powered coscards with others at comic or anime conventions, and you might get featured in publications or social media posts, increasing the chances of gaining new followers and supporters.
Order through a QR code menu
The Comic-Con Film Festival experience is not whole without a wide range of delectable food selections to try.
Congoers spend long hours at the event, often from early morning until late at night, so having access to convenient, delicious, and diverse food options is essential.
Vendors can take advantage of this moment of hungriness to attract customers to their stalls using a Menu QR code. It’s a digital menu where customers can select food items and pay as they order. Make sure to post copies of it around the food area.
With good food options and a smooth ordering process, attendees can immediately grab a quick meal or snack between sessions without missing out on the action.
Receive cashless payments
QR codes are even making payment processes quick, secure, and contactless.
Simplify the transactions at your booth during the comic convention by generating a Paypal and Venmo QR code for cashless payment options.
Customers simply need to scan a QR code with their smartphone camera to make an exact payment, so they no longer have to provide physical cash or cards.
You, as a seller, can also ensure that you receive the right amount and don’t have to bother giving back a change anymore.
Simply choose a payment service that works best for you and your customers.
Offer discounts and coupons
Psychological appeals, such as marketing through discount pricing, can attract more customers to visit your booth at the convention. And you can do this effectively when you incorporate QR codes in marketing gimmicks.
For a more thrilling discount distribution, you can use a multi URL QR code. You can set this advance-type QR code’s redirection in any of the following: number of scans, time of scan, language, and geofencing.
If you set it with time redirection, the QR code will redirect customers to different landing pages with different discount percentages depending on when they scan it. For example, if they scan it at 2 p.m. in the afternoon, they can claim a 5% discount.
Here’s another finder-keeper's idea for discount marketing using geofencing: when customers scan it at specific areas in the venue, say, the Exhibit Hall, they can claim a 10% discount. If they’re at the Artists’ Alley, they can have 2%, and so on.
Organize giveaways
Partner with other exhibitors and vendors at the comic convention and organize a giveaway that anyone at the event can join. All they need is to scan a QR code and they’ll get surprising prizes.
Those who participate by scanning an SMS QR code receive a text message from an exhibitor containing the prize and the booth’s number where they can claim it.
This is actually beneficial for businesses in two ways. First, by partnering with other booths, you tap into each other's customer bases, exposing your products to a wider audience.
Second, by collaborating, you can offer more substantial and attractive prizes, which enhances the giveaway's appeal and creates hype among attendees.
Drive merch madness
Exhibitors and retailers can ensure continuous sales even after the event by taking advantage of the QR code’s retargeting feature.
For instance, they can add a dynamic URL QR code to merchandise tags that link to their online stores or specific product pages where customers can have early access to exclusive items or new products.
Once the attendees scan the QR code, you can retarget them to purchase online or show them brand-related ads to encourage repeat purchases.
Experience augmented reality
It’s not a comic convention without letting attendees experience augmented reality. By providing this avenue, attendees can interact with digital elements overlaid in the real world, making exhibits and displays more engaging and interactive.
If you’re a game developer or an artist experimenting with AR technology, you can test out the convention by placing all the portals to your AR content in one landing page QR code.
When attendees scan the QR code, they can select an AR experience they want to try out. This will take them to an AR web application page where they can see and interact with a character or see a different landscape of the event space.
Bring home memories through photobooth pictures
Of course, any event won’t end without taking pictures, and the best way to capture the moments is through a photobooth machine.
The photos can be printed on postcards, but if you have a photo booth set up at the event and want to go a step further by providing digital copies for free, you can do so using a QR code.
All customers need to do is scan an App store QR code to download your mobile app from either the Google Play Store or the App Store.
They can then create an account, download their photobooth photos, and edit them further with the available filters and stickers. Users can also print digital copies of their pictures and share them directly on social media through the app.
This is actually a win-win situation for you and your customers: they can get their digital prints for free, and you get more app downloads and greater social media visibility.
A quick guide to creating high-quality custom QR codes
Follow the steps below:
1. Go to QR TIGER—the best QR code generator for first-rate, dynamic QR codes.
Sign up for an account and avail of any of our business-level plans: Advanced, Premium, and Professional. You can also try its services with Freemium and create three dynamic QR codes, each with a 500-scan limit.
2. Select a QR code solution and enter all the necessary information.
3. Generate the QR code.
4. Personalize the QR code by changing the color, eye, and pattern design and adding a logo and frame.
5. Test the QR code before downloading it in PNG or SVG format.
Things to consider when implementing QR codes at big events
The list goes on for different QR code ideas you can use at events. And if you intend to apply them at the coming Comic-Con, make sure to consider these five points to deploy and get results from them successfully.
Partner with an advanced QR code generator with logo
The QR code platform you’re going to use matters the most, especially if you want high-quality QR codes for events.
Use an advanced QR code software that offers different types of QR codes that cater to every need, customization options, useful marketing and monitoring tools, and API integrations.
You should also ensure that it follows strict data privacy standards and can cater to enterprise-level QR code needs.
QR TIGER is currently one of the leading QR code platforms online. It ticks all the checkmarks by having the most QR code solutions, from the most basic to the most advanced ones, and has tracking and retargeting capabilities.
It’s also ISO 27001:2013 certified and GDPR compliant, assuring you that your data and all the information you store in your QR codes are safe and secure.
QR TIGER offers six subscription plans, including a Freemium, which allows individuals to generate three dynamic QR codes with a 500-scan limit each, and Enterprise, best for companies comprising different teams or brands.
Lead them to useful information
Don’t let your QR codes be taken for granted. Provide useful and relevant information to ensure that attendees find them beneficial and increase the likelihood of their use.
Make sure that you have an objective for their implementation, like the kind of content to store in them that attendees need the most, and an end goal, which is to drive foot traffic to your booth or direct them to your website.
Use an editable QR code so you can easily change or update the content with fresher and more relevant information. Anyone scanning the QR can see the immediate changes.
Design with branding and functionality in mind
The generic black-and-white QR codes might not be enough if you want them to get noticed by the crowd.
Choose colors and styles that align with your branding while ensuring the QR code remains scannable.
Customized QR codes that incorporate your brand and are working properly are more visually appealing, professional, and trustworthy, encouraging more attendees to scan them.
Clearly say what the QR codes are for
What is a QR code without a clear instruction on what to do with it? People will likely ignore it and tag it as a fake QR code.
So, be sure to clearly indicate the purpose of the QR codes to help attendees understand what they will gain by scanning them. This increases the likelihood of engagement.
There are many call to action examples you can incorporate to get your message across to your audience. You can also incorporate icons or images that represent the information the QR code provides for effective visual communication.
Place QR codes in highly visible areas
Let attendees easily see and access QR codes. Place them in actual places where people can not just see but also access them (this can pertain to areas with internet connectivity issues). High visibility ensures maximum engagement and usage.
You can place them at eye level to make them easy to spot and scan, or if that’s not possible, use large posters, banners, or digital screens to display the QR codes prominently.
Also, make sure to display them throughout the venue, not just in one location, to cater to attendees wherever they are.
Tips and reminders for a memorable Comic-Con Film Festival
This Comic-Con x QR codes guide is incomplete without a list of must-dos and tips. Whether you’re a seasoned or first-timer congoer, it’s important to ready yourself before you head to any conventions.
With Comic-Con International 2024 just around the corner, equip yourself with these essential event tips and friendly reminders:
Plan your itinerary ahead
Attending Comic-Con International can be overwhelming yet exhilarating.
Plan your visit strategically by making a list of must-have items, reviewing the schedule and announcements regularly, and prioritizing your stops to maximize your chances of getting everything on your wishlist.
Comic-Con is already expected to attract a huge number of attendees. So, if you’re not from San Diego or nearby cities, book accommodation ahead of time, as hotels can fill up quickly.
You can also research public transportation options, schedules, and stops near the event venue, or if you’re driving, plan your routes and consider parking options in advance.
Arrive early at the Comic-Con Film Festival and exhibits
Popular panels and screenings can fill up quickly. Arriving early ensures you get a good seat and don't miss out on any must-see events.
Being closer to the front gives you a better chance to see details, facial expressions, and on-screen text or visuals clearly, so make sure to secure a seat near the front row.
Early arrival also means you have more time to explore other activities and exhibits before they become crowded. Some events offer early entry for certain ticket holders or members. If available, take advantage of these opportunities.
Stay hydrated and energized
Comic-Con will surely be exhausting. Wear comfortable clothing and shoes and carry water and snacks to keep your energy levels up throughout the day.
If you’re wearing a costume, make sure to stay cool to prevent excessive sweating, which can lead to dehydration. Use cooling towels or fans if possible, and spend time indoors or in shaded areas, especially during peak sunlight hours, to avoid overheating.
Engage on social media
Share your full experience on your social media handles. Document and post your photos online to create a digital diary that you can look back to and where others can engage with you.
Make sure to follow the comic convention’s social media channels for real-time updates, announcements, and last-minute changes.
Explore the surroundings to the fullest
By planning ahead, arriving early, and staying hydrated throughout the day, you can surely explore the San Diego Convention Center's nooks and crannies.
Beyond the comic convention grounds, the surrounding area often hosts related events, parties, and gatherings. Take time to explore and enjoy the full Comic-Con experience.
Hype up the comics convention experience with QR TIGER QR Code Generator
Comic-Con International is indeed a bustling hub for everything about comic book love, pop culture, and networking opportunities.
The experience can even become better by integrating the advanced features of QR codes that no technology can offer.
Mark your calendars, pack your costumes, and get ready for a journey into the heart of this event with QR codes. See you at the Comic-Con Film Festival!
Did this article spark your interest in QR codes? Visit our website today and learn more about the amazing QR code perks you can gain for your personal and business needs.
Frequently Asked Questions
Why do people go to Comic-Con?
Attendees, artists, exhibitors, retailers, and members of the press go to Comic-Con to celebrate their love and passion for anything comics and pop culture.
Where is Comic-Con International held?
The San Diego Convention Center has been catering to comic-congoers for years. San Diego Comic-Con 2024 will also be held at the same location this coming July 25 to 28.
Where can I get my tickets for Comic-Con International?
You can secure an attendee badge by heading straight to Comic-Con International’s official website and, on the menu, select Badges. These badges serve as Comic-Con tickets.
There are two badge sales: one for returning attendees and the second for the general public.
All badges for the 2024 Comic-Con International have already been sold out since the fall of 2023. The badge sale for Comic-Con 2025 will take place in the fall of 2024, so be sure to keep posted.
What other comic-con events in the United States can I attend?
There are actually a lot of comic conventions happening all throughout the United States. Here are some of the best Comic-Cons to attend:
- Wicked Comic Con on August 10-11, 2024 at The Westin Boston Seaport District
- Dragon Con on August 29-September 2, 2024 at Atlanta Marriott Marquis, Hyatt Regency Atlanta, Atlanta Hilton, Sheraton Atlanta, Westin Peachtree
- L.A. Comic Con on October 4-6, 2024 at Los Angeles Convention Center
- New York Comic Con on October 17-20, 2024 at Jacob K. Javits Center
- Fan Expo San Francisco on November 29-December 1, 2024 at Moscone Center
Disclaimer: Schedules are still subject to changes. We recommend checking the organizers’ official websites.
