How to use social Etsy QR code to grow your online shop business

Last updated:  August 03, 2021

A social Etsy QR code allows you to redirect your customers who scanned the code directly to your online shop on Etsy. It also increases your online visibility as customers can easily follow your shop’s social media pages by scanning the code.

QR code has been used by various sellers who have online shops on e-commerce platforms. Its application is not just limited to converting URL to QR code but it can be used to redeem coupons, increasing online traffic to your online storefront, and to expand your customer base.

free dynamic qr code

What is Etsy?

Etsy is an e-commerce platform or also known as a handmade goods marketplace where people can buy and sell things. 

Etsy serves as a middle-man, providing smaller, independent creators an online platform to find and attract customers. 

It has millions of independent sellers or online shop owners that are composed of mostly women.

Why do you need a social media QR code for your Etsy shop?

According to a study, the growth of the e-commerce industry contributes to the competition within retail markets. It also affects how online sellers would enhance consumer choice and prompt and facilitate innovation in marketing and sales efforts.

In a 2019 study of Statista, there were 2.5 million active Etsy sellers showcasing their small business wares on Etsy. This means that competition is high. As an online shop owner on Etsy, you have to make sure your shop rises to the top of the Etsy small-business owner crowd. 

One of the technologies you can use to grow your Etsy shop business is QR code. It is easy to use, mobile-friendly and ensures customer satisfaction.

You can use it on the packaging or promotional items to provide your customers a simple way to go directly to your online store and social media pages to help improve your mobile commerce strategy. 

Read on to discover what is a social media QR code and how to create one!

free dynamic qr code

Connect all your e-commerce online shops and social media in one using social media QR code

Social Media QR code improves your online visibility and further increases your customer base in your Etsy shop.

This QR code solution stores all your social media as well as your e-commerce online stores in one QR code. When the code is scanned, it will display all of them to the end-user’s smartphone readers.

For example, if you want to increase your followers or likes on your social media pages while also giving your customers an option to visit your online store on Etsy, you can do this using a social media QR code.

E-commerce apps that can be embedded in the social media QR code

  • Deliveroo
  • Etsy
  • Shopify
  • Yelp
  • Glovo
  • Postmates
  • Swiggy
  • Doordash
  • Grubhub
  • Uber Eats
  • Just Eat
  • Zomato
  • Menulog
  • Rakuten Delivery
  • Yogiyo
  • Food Panda

Social media apps you can embed in the social media QR code

  • Facebook
  • Instagram
  • Twitter
  • Tumblr
  • Reddit
  • Any URLs
  • YouTube
  • Tiktok
  • Medium
  • Quora
  • QQ
  • Pinterest
  • MeetUp
  • LinkedIn
  • Whatsapp
  • Wechat
  • Line
  • Skype
  • Snapchat
  • Email
  • Telegram
  • Signal
  • Kakaotalk
  • Twitch
  • Streamlabs
  • Patreon
  • Soundcloud
  • Apple Podcast

Social Media QR code is an intelligent QR code solution intended to boost your online presence and grow your followers/customers in your e-commerce stores!

free dynamic qr code

How to make an Etsy store QR code

To generate a social media QR code for your Etsy shop, you need to convert the Etsy URL of your business into a social media QR code. Here are the steps:

  • Go to Etsy website and get the URL of your shop
  • Click the social media icon
  • Paste your Etsy URL and the URLs of your shop’s social media pages
  • Switch to dynamic QR code
  • Click generate QR code
  • Customize your QR
  • Scan test

Create Etsy shop QR code: A step-by-step guide

To create your Etsy QR code for your online shop, here is a guide you can easily follow:

Step 1: Go to the Etsy website and get the URL of your shop

To start, visit the Etsy website and get the URL of your shop. Your shop URL is simply an address someone can type into a browser to find your Etsy shop web address.

Step 2: Use a QR code generator software

Then, you need to have QR code generator software such as QRTiger. Go to qrcode-tiger.com to start the process. This allows you to convert your Etsy shop URL to a QR code. 

Step 3: Click the social media icon. Click on Etsy icon.

Once you’re on QRTiger’s dashboard, you will see different QR code solutions. Just simply click the social media icon and proceed to click the Etsy icon.

Step 4: Paste your Etsy shop URL and choose dynamic. Add your social media pages and other online platforms you have.

In the field box, paste your online shop URL on Etsy. Don’t forget to paste the URLs of your shop’s social media pages.

Just click the icons of the social networking sites and platforms that you want to include in the code and then paste the respective URL of your shop’s accounts.

Choose a dynamic QR code so you can track and edit your Etsy QR code.

Step 5: Generate and customize your QR code

Then generate your QR code. You can also set the colors, eyes, patterns, and frames of your QR code to make it more visually appealing to your customers.

Step 6: Test your QR code if it works

Make sure to test your social Etsy QR code by scanning it using your smartphone. Does it redirect to your online shop URL on Etsy or on your social media pages?

Step 7: Download your social Etsy QR code

After testing your QR code, download and deploy it to reach more customers and increase sales!

Why dynamic QR code is better when you create QR code for Etsy shop?

Dynamic QR code is the recommended type of QR code when you generate your QR for your online store. 

It has distinct and beneficial features that are not present in a static QR code.

First, when you use a dynamic QR code you don’t have to reprint the QR code or regenerate it again in case you have misspelled your URL address. You can edit the URL address anytime you want.

Moreover, you can track the data of your QR code campaigns. If you are executing a mobile strategy campaign; you can make use of the data to refine your approach.

The following are the metrics you can use to track your QR code data:

  • Number of scans
  • Time/ Date when the QR codes were scanned
  • Location (where the QR codes were scanned)
  • Kind of device used to scan the QR codes (IOS or Android)

Related: What is a Dynamic QR code: Definition, Video, Use-Cases

Benefits of using social Etsy QR code

1. Customers can easily find your online store on Etsy and on social media

Customers always want convenience when shopping online. That is why using QR codes in your offline and online materials allows consumers to easily shop at your online store or to follow your shop’s social media handles.

Instead of manually typing in your shop’s URL on Etsy on their mobile devices, shoppers can be taken to your Etsy store’s product page instantly. 

They can even be taken directly to a product you are promoting in your Etsy store.

2. Customized social Etsy QR code that aligns your branding

Branding is important in any online store business so you don’t have to worry if you will incorporate it in your offline ads or collaterals. 

With the customization features and design options offered by QR code generator software like QRTiger, you can generate a QR code that aligns with your campaign theme and branding.

You can even add a logo, set colors, and change eyes or patterns according to your design preference. 

Related: How to create a Visual QR Code in 6 steps!

3. QR code is applicable for both offline and online materials

QR code application is flexible as you can use it for both offline and online materials. 

You can display your QR codes in your physical retail stores, in your print collaterals, and even on your social media.

4. Increase online traffic to your online store

Online entrepreneurs wish to increase conversion, and it could only be done when you receive heavy traffic. 

QR code can be used to further increase your store’s online traffic since it is accessible via mobile phones. It is easy to use by your consumers and can be incorporated in your offline ads as well.

5.  Tracking scans of social Etsy QR code to refine QR code campaign

When you create your QR code in dynamic form, you can easily track each number of scans and access more data to see where traffic and sales are coming from.

You can even integrate Google Analytics in QRTiger’s analytics for more in-depth QR code data results.

Using the data tracking feature provides you information about your customer base and how they interact with your QR code campaign. You can use this to refine your future QR code campaign and mobile campaign strategy.

free dynamic qr code

How to have an effective social Etsy QR code campaign as an Etsy seller

1. Place social Etsy QR code in your product packaging, pop-ups, and retail stores

You can drive more sales in your Etsy shop business by incorporating QR codes into your product packaging. Offline shoppers can scan those using smartphones to learn more about your products and to directly buy them online.

You can also encourage customers who visit your pop-ups or events to make purchases by a simple tap on their mobile devices. If your inventory is limited during your pop-up event, your customers will just scan the code to have the item delivered to their door.

Aside from that, you can display your Etsy QR code on the windows of your retail store. This way, even if your doors are closed, you can still sell to your customers by directing them to your Etsy store or to your social media handles instead.

Related: Product packaging trends you should check out!

2. Display Etsy QR code on the online space

Ever since the pandemic began, more people are active in the online world. 

That is why you can boost your online presence and execute your online ad campaigns using QR codes.

You can display your Etsy QR code to your to your brand partner’s websites, and other online spaces.

3. Redirect loyal customers to your website to redeem coupons

Are you offering discounts or seasonal offers to reward loyal customers? You can use your Etsy QR code to redirect your customers to your website to avail of the discounted items.

They won’t have to redeem a physical coupon anymore as they will be able to avail the discount directly from your Etsy online store.

Related: Here's how to run a successful contest marketing campaign using QR codes!

4. Add QR Codes to your email marketing campaign

If you are executing an email marketing campaign to boost your sales and engage customers on Etsy, add QR codes. You can include a QR code in your email to direct your subscribers about the next course of action. 

Placing your Etsy QR code will bring your readers to your website and to your social media handles, and you can even offer them a discount as they visit.

Related: How to power up your email marketing campaign using QR codes

Etsy social media QR code: Make QR code for Etsy shop at QRTiger today!

Generate your branded QR codes now with QRTiger. Jumpstart your mobile marketing campaign and grow your Etsy shop online business.

To know more about our QR code solutions, you can contact us directly on our website today!

Frequently Asked Questions

How to get a QR code for Etsy shop?

To get your QR code for the Etsy shop, copy first the URL of your shop. Then you need to have a QR code generator. The QR code generator software allows you to convert your Etsy shop URL into a QR code. 

Then go to the dashboard and click the social media icon. Click on Etsy and paste your Etsy shop URL and choose dynamic. Add your shop's social media pages to increase your online visibility. Next, generate and customize your QR code. Don’t forget to test it before deploying your Etsy QR code.

Ultimate Guide to QR code Marketing

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