It allows the user to easily search for the nearest smoking area, parking area, or any other location you want to include.
Furthermore, for tourist spots such as parks and beaches, you can create a map and convert it to a JPEG QR code.
Once scanned, tourists can access and download the map on their smartphones for easy viewing.
5. QR code sign for business info of commercial establishments
Business establishments are also important stakeholders in a city. And people interact with them for varied purposes.
That is why providing the public with valuable information about these establishments via QR code is also part of public service.
Business owners can use QR code signs on streets to make wayfinding easy using Google Map QR codes.
People won’t have to search manually for the exact location as it is now easy to navigate and locate the establishment in a simple code scan.
How to create a QR Code on street signs?
There is a wide array of QR code solutions available in QR TIGER, where you can generate QR code signage for the street. Here are the steps:
- Open QR TIGER QR code generator
- Select from the menu what type of QR code solution you need
- Enter the necessary data in the field below the solution
- Choose whether static or dynamic
- Click “Generate QR Code” and customize your QR code
- Choose multiple patterns, and eyes, add a logo and set colors to customize your QR code to make it look professional and scan-able
- Download your QR code
- Test if it works
- Print and distribute your QR code
Best practices when creating QR Codes on street signs
Design your QR code wisely
Following the basic design rules is important when you create your QR codes on street signs.
First, do not overdo the colors, as it might affect the scanability.
Then, consider what colors to use when designing a QR code but have an appropriate balance of color contrast.
As a rule of thumb: the foreground color must be darker than the background color.
Add a call to action frame
Dispel the notion that the code itself is a call to action. It is not a call to action.
You need to include a short phrase called CTA to encourage the public to scan it.
The public will not know what information is embedded in the QR code if you do not put a CTA.
So guide the end-user on what to do with your QR code and what information they will expect.
Put a call to action frame like “Scan me to know more about this street.”
Add a logo, icon, or image
To increase recall and scan rates, don’t forget to add a logo or icon to your QR code.
When the public sees your logo or icon, they are more likely to remember the city’s name or the name of the tourist spot they have visited.
Test your QR code
Make sure that your QR code works when scanned. Avoid receiving complaints from the public by testing your QR code before printing or deploying it.
Remember that people scan the QR code to help themselves know more about the site or to locate a place. Don’t frustrate them with a QR code that does not function.
Make sure to place your QR code in a location that can be easily seen without any clutter.
It is recommended to place QR codes on street signs in visible areas located in pedestrian zones, parking lots, or public spaces where people are not at the wheel.
You can place it on walkways, bus stops, parks, and beaches where there is also high foot traffic.
Use-cases: Implementing QR codes on street signs for various cities
Abu Dhabi City
Abu Dhabi City uses QR codes for various purposes.
The technology is implemented to provide tourists with historical and background information about the streets in the city. They can also read about the meaning of the street name. Interesting, isn’t it?
QR codes are also used in Abu Dhabi to locate the nearest points of interest and to inform the public of local events in the area.
The public can also send a QR code to their family and friends to locate them easily instead of giving detailed directions.
According to the city, emergency service providers, utilities, and delivery personnel can also use the technology to locate a place accurately.
Ho Chi Minh City in Vietnam
The largest city in Vietnam, Ho Chi Minh, pilots QR codes on street signs to provide information about the streets in the city.
When scanned, the code will display an image file containing detailed information about the street’s location, history, length, width, and a brief biography of a famous street.
To cater to the tourists and for wider reach, the information embedded in the code is both in Vietnamese and English.
Rio de Janeiro in Brazil
Now, let’s head to Latin America.
Rio de Janeiro, the capital of Brazil, also installed about 30 QR codes at beaches, vistas, and historic sites across the city.