Imagine getting hungry or thirsty in the heat of the game.
Can attendees watch the event without interruptions? Yes, it’s possible with QR codes.
Event organizers can put app store QR codes on each seat so people can download food ordering or delivery apps.
They can also place a menu QR code to let attendees view the available food items at food stalls and concession stands.
Event coordinators can also use interactive digital restaurant menu software like MENU TIGER so attendees can browse food items, place orders, and pay using only their smartphones.
Attendees can enjoy and experience the event with maximum satisfaction, as they can order food without leaving their seats or missing a single game. And if feasible, let staff deliver food to the guests.
8. Boost sales and return on investment
With thousands of people joining sports events, it’s a big loss of opportunity not to leverage QR code marketing.
Don’t let this golden opportunity slip through your fingers.
Sports events are a perfect time to use coupon QR codes on product packaging or advertisement.
Create maximum value by offering them coupons or discounts to boost sales and ROI during the event.
Once people scan the code, they can avail of the discount or coupon, save it on their devices, and use it on their next purchase.
9. Instant game replay
The game highlights are one of every sports event’s most fun and exciting parts.
Missing game highlights can be frustrating, especially for sports enthusiasts who failed to watch the game live.
But QR codes won’t let this happen.
With a video QR code, attendees can instantly replay the game highlights by scanning the code using their smartphone whenever they want.
Complete their sports event experience by giving them unlimited access to game highlights.
10. Quick access to game/player stats
One of the most interesting parts that most sports enthusiasts look forward to is the game stats and individual player stats.
Good thing it’s easy to upgrade fan experience at sports events with QR codes.
Event organizers can create custom QR codes to give fans and sports enthusiasts access to game stats and player stats, which they can view at any time of the game.
The QR codes lead scanners to a landing page where they can see the data or statistics using their smartphones.
11. Collect stadium experience feedback
Don’t let people leave the stadium without leaving reviews or comments about their experience.
Ensure they were satisfied with the event, process, system, facilities, and more using a feedback QR code solution.
Event organizers can place QR codes that lead scanners to a feedback form.
Scanning the code with their smartphones allows them to fill out the form instantly.
This way, event organizations can obtain helpful insights to help them improve sports events and the attendees’ overall experience.
Static vs Dynamic QR codes: Which are better QR codes for stadiums?
All QR codes may appear the same to the untrained eye, but in reality, QR codes come in two types: static and dynamic.
Static QR code
A static QR code fixes data directly into the code’s pattern.
The bigger your embedded data is, the more the code’s pattern becomes denser and congested.
This affects the QR code’s scannability as it can lead to slower scans.
Also, you cannot edit or change the encoded information. You must create a new static QR code and embed it with your updated data.
Sports organizers can use static QR codes for data that won’t require frequent updates, such as their website or the Google Maps link to their official venue.
Dynamic QR code
Meanwhile, dynamic QR codes come with a more advanced mechanism.
They store a short URL instead of your actual data, allowing you to modify or change it in real time.
The short URL will redirect scanners to a landing page where they can view or download a copy of your data (in case you embed files).
It also prevents the data size from affecting the pattern.
With dynamic QR codes, event organizers can save time, effort, and money since they won’t have to create new QR codes in case they need to update them.
They can also monitor scan metrics, enabling them to monitor the effectiveness of their QR campaigns and assess whether their campaigns are getting engagement from audiences.
For stadium sports events, dynamic QR codes are the better choice.
They can contain big data in various file formats without compromising the QR code’s quality and scannability.
The good news is you can now easily create static and dynamic QR codes using the best QR code generator software.
With just a few clicks, you can have a functional and efficient QR code, and you can customize it as well.
Want to implement innovative sports events at stadiums or convention centers with QR codes but don’t know where to start?
We’ve got you covered.
Leveraging advanced QR code generator: Best use cases of QR codes in a sports stadium