17+ Most Epic Super Bowl QR Code Ads and More

Super Bowl QR code ads are hyping up the National Football League (NFL) audience as they take TV advertising to a whole new level.

With over 100 million viewers worldwide, the annual football playoffs offer businesses across industries the biggest marketing opportunity to promote their brands worldwide. 

To fully maximize the commercial slots, marketers are relying on a dynamic QR code generator to deliver unique content beyond the Super Bowl, engage the audience, and track their campaign.

If you’ve been eyeing producing a commercial for your brand, you’ll definitely need to know the successful QR code-powered Super Bowl ads to get you started.

History of Super Bowl commercials

Along with Americans' love of football, broadcasting companies CBS, Fox, and NBC began the tradition of providing each sponsor with a 30- or 90-second spot to creatively promote their product or service.

Each spot has a significant price point, which makes famous brands host worthwhile commercials to attract the attention of millions of Super Bowl viewers.

As NFL ratings and viewership have increased over the years, brands have also improved their commercials and adopted new methods to make the most of the limited time they have. 

It was during Super Bowl LVI (2022) that brands finally recognized the usefulness of QR codes in TV commercials for sparking audience curiosity. These have since become a trademark marketing tool in the current NFL Super Bowl season.

After all, these squares not only look unique but also unlock content by just scanning them with a smartphone.

QR codes aren’t just popular in marketing and advertising. To date, more brands are seeking to get the most out of this technology to effectively engage consumers. 

20 Most iconic Super Bowl commercials and promotions powered with QR codes

QR codes are an effective marketing tool, but using them on one of the world's biggest stages? That’s a bold strategy, one that several brands have already used. 

Let’s go over the 18 best and most iconic QR code applications during Super Bowl events.

1. ‘The Lay’s Challenge’ Ad by Lays (2026)

For this year’s ad, a man can be seen standing in a potato field with a bag of Lay’s at hand. They put out a challenge to all of their fans–to scan the mowed QR code in the field and receive the freshest bag of potato Chips in only 72 hours.

To make things more exciting, Lay’s also promised a full year’s supply of chips if they fail to deliver within 72 hours, encouraging fans to quickly grab their phones and scan.

2. Mr. Beast and Salesforce’s million-dollar giveaway (2026)

Teaming up with Salesforce, Mr. Beast aired a 30-second ad during Super Bowl 60, announcing a massive $100 million giveaway to whoever could find the hidden code and send it to him via Slack.

After scanning the QR code at the end of the ad, fans were redirected to a website where they had to solve multiple puzzles with the help of Slack’s AI assistant.

Even though the advertisement was short, it created waves of excitement as fans eagerly scanned the QR code for a shot at becoming an instant millionaire.

3. Poppi Soda’s Super Bowl Sweepstakes (2025)

The prebiotic soda brand gives customers a chance of a lifetime: two tickets to the 2026 Super Bowl! The winner also receives a $7,000 digital check to cover travel and other expenses.

How did this brand include QR codes in its promotion? By allowing fans to enter the sweepstakes by scanning one.

Poppi Soda QR codes grant instant access to the "poppibiggame" website, where they can submit their entries.

4. Frito-Lay counts down the days to the Super Bowl (2025)

More than a week before the Super Bowl, Frito-Lay launched a special QR code promotion with its best snacks.

During the campaign, fans of Cheetos, Doritos, and Lay’s can find QR codes that lead to a short mini-game in honor of the 59th Super Bowl. While playing, users must stop a countdown clock at exactly 5.9 seconds to win the game.

5. T-Pain buys U a drink for Super Bowl LIX (2025)

Cracker Barrel isn’t the only brand giving away free stuff during the Super Bowl. In the lead-up to the big game, Captain Morgan threw a party across Bourbon Street in partnership with T-Pain. 

To spice things up, the NFL's Official Spiced Rum Sponsor deployed QR code Super Bowl ads throughout the French Quarter. When scanned, users unlocked a $10 mobile payment for their first rum cocktail. 

6. Cracker Barrel’s Cheese Robots (2025)

In need of snacks for the Super Bowl? Cracker Barrel knows the NFL fans do, which is why they sent a fleet of 50 robots to roam the streets of New Orleans (specifically Bourbon Street). 

These robots gave away free samples of high-protein snacks, such as Cheese Sticks and Bites, to attendees of the sports event.

The brand also gave attendees the power of choice by allowing them to scan a QR code to select their flavor. 

7. Uber Eats’s Caesars Superdome Salad (2025)

Partnering with the NFL and the Caesars Superdome, the food delivery app got the attention of attendees with a witty play on the arena’s name.

With green banners covering the stadium’s logo, Caesars Superdome became “Caesars Salad?” as the Super Bowl QR code ad directs scanners to the Uber Eats app. 

What’s more, attendees will be able to order Martha Stewart's Super Bowl Caesar Salad, courtesy of Uber Eats. 

8. Fetch gives away $10,000 every second (2025)

During Super Bowl LIX, Fetch converted over a million people into app users by simply adding a sign-up link to QR code Super Bowl ads. This simple action gave them 1.3 million registrations, a massive success in digital marketing.

What made people want to try their app? Known as America’s rewards app, Fetch drew people in with the promise of giving away $10,000 to 120 lucky winners.

With a hassle-free sign-up process, Fetch made sure that viewers wouldn’t be inconvenienced when trying their luck for thousands of dollars.

9. NYX Cosmetics and Cardi B glow up the Super Bowl (2024)

Challenging the male-dominated football industry, NYC Cosmetics partnered with the Bronx-born rapper to launch a new viral line of lip products. 

To promote it, the brand ran a bold QR code marketing campaign during the big game with Cardi B at the center.

With the brand limited to a 30-second spot at the Super Bowl, it made the most of the commercial by including a QR code in the last half of its ad. 

When scanned by viewers, it directed them to the full 60-second promotion, which featured bright visuals and Cardi B’s iconic humor and personality.

10. Taco Bell’s Drive-Thru Photo Booth (2024)

For big fans of the Super Bowl, Taco Bell offered them the chance of a lifetime. 

As part of the franchise’s Más Drive-Thru Cams campaign, Taco Bell Rewards members going through a drive-thru at select locations can find a special surprise at the end of their visit: a QR code. 

Rewards members can scan the code, pose in front of the drive-thru camera, and get six pictures taken. 

These pictures will be sent to the customer’s registered email address, where they can opt in to be featured in an ad during the Super Bowl’s third quarter. 

11. Avocados from Mexico’s ChatGPT QR code (2023)

This Super Bowl QR code commercial by the avocado supplier and marketer Avocados from Mexico leveraged ChatGPT AI and QR codes in its 30-second ad.

The QR code campaign leads onlookers to ChatGPT, where they are asked to generate a tweet about the company, including a hashtag.

Users and Super Bowl viewers can use the generated tweet on their Twitter status during the big game.

12. Bud Light QR code for the 57th Super Bowl (2023)

During Super Bowl LVII, Bud Light chose not to spend millions on a 30-second commercial.

Instead, the company focused on traditionally marketing its product using print materials with a QR code.

The QR code for game night directed people to the website for the 57th Super Bowl Music Fest venue sweepstakes.

Bud Light not only secured a spot in the big game commercials, but it also maximized sales by stamping a print QR code for the sweepstakes marketing event.

Aside from the Sweepstakes, Bud Light also launched its NFT collection.

13. Superbowl Coinbase QR code (2022)

The opening of the NFL's 56th Super Bowl had the home viewers contemplating the moving QR code ad for more than 30 seconds.

The Coinbase QR code commercial was a 60-second ad featuring a floating QR code that bounced randomly and changed color when it hit a corner.

This commercial pays homage to the famous DVD screensaver from the late 90s to the late 2010s.

Scanning the bouncing QR code redirects users to a website where they can enter to win a cryptocurrency like BTC.

Because of that, Coinbase’s website crashed with an influx of visitors in a few hours.

14. Rocket Mortgage’s “Barbie Dream House” (2022)

Drawing from the same nostalgia as the Coinbase commercial, Rocket Mortgage’s Super Bowl ad sported a retro Barbie dreamhouse commercial starring Anna Kendrick as a role-play real estate agent.

In the commercial, Anna Kendrick taught children how Barbie found her dream house on Rocket Homes.

In the middle of the narration, a kid wearing a T-shirt with Stock X print makes a cameo.

Stock X is a sneaker retail brand that resells luxury items with a QR code feature.

The QR code redirected to the Stock X giveaway landing page, where the mechanics were placed.

15. Kia’s “Robo Dog” (2022)

During the 56th NFL season, Kia debuted their official mascot, “Robo Dog,” and unveiled its new electric car line-up, “EV6,” to millions of viewers. 

In the ad, Robo Dog sees a human hugging a dog and glances at an EV driver who wants to be its master. While persuading people to adopt electric vehicles, Kia partnered with the Petfinder Foundation to encourage people to adopt rescue animals.

As part of the campaign, they developed a landing page that people can simply scan a QR code to access. The QR code is displayed during the unveiling of their Robo Dog campaign.

The page is called Kia Dogmented Reality. On it, you’ll first see a part that enables you to pet the Robo Dog virtually by enabling the phone's AR capabilities.

In the second part, viewers can see Kia’s car lineup and a button to learn more about each car’s specifications.

The Petfinder Foundation partnership added a button that lets viewers adopt rescue and shelter dogs, which is placed in the last section.

16. Pepsi Can QR code Super Bowl Promotions (2021)

Pepsi has a long-standing halftime show sponsorship for the NFL games. And every year, the brand features its chosen artist(s). This time, it was The Weeknd.

By having The Weeknd as its Super Bowl halftime show performer, the company has already maximized its marketing and sales. 

But Pepsi uses digital marketing to further increase the ad's exposure by integrating a scannable QR code into its 55th NFL season Pepsi cans

The Super Bowl QR code on the cans lets consumers scan to unlock exclusive clips and merchandise from the invited performer, introducing a fresh way for customers to experience halftime shows online.

17. Cheetos “Snap to Steal” Super Bowl QR code Challenge (2021)

The Cheetos Super Bowl ad from 2021 has viewers intrigued by Mila Kunis’ rendition of Shaggy’s “It Wasn’t Me.”

While it captured the attention of 100 million NFL fans, Cheetos ran a Super Bowl ad to optimize its exposure.

Cheetos also placed a QR code in the Crunch Pop Mix advertisement on Wythe and North 10th for people living in Brooklyn, New York, to make it more personal and fun.

This gave passersby a chance to get a free bag of Cheetos popcorn after scanning the QR code during the event.

18. Pringles “Sad Device” QR code ad (2019)

The popular stackable potato-based crisp snack, Pringles, included QR codes in its 53rd Super Bowl commercial.

In the ad, two friends were stacking different-flavored potato crisps as a pastime. While stacking their snacks, one of them asked about how many stacks someone could create with the different Pringles flavors available.

Alexa answered the query but ended with a sad speech about why she could not enjoy one. Pringle’s Super Bowl QR code is then displayed in the middle of the ad. It contains a link to Amazon, where viewers can directly order their Pringles snacks.

19. “EXPENSIFY TH!$” QR code ad (2019)

Expensify is a software company that develops expense-tracking systems for personal and commercial use.

They hired 2 Chainz and Adam Scott to do their 53rd Super Bowl commercial in this ad.

By setting up a music video, the collaboration raised awareness of a new way to track their expenses.

2 Chainz scanned a receipt with a QR code in an outro part of the commercial. And the QR code, when scanned, redirected you to Expensify’s mobile app.

20. Danica Patrick & the Pussycat Dolls for GoDaddy (2012)

The Amazon-based internet domain registry launched its Super Bowl 30-second commercial featuring Danica Patrick and the Pussycat Dolls, with a QR code displayed on-screen.

GoDaddy’s commercial storyline began with two men watching what seemed to be a Super Bowl game on TV, who were suddenly teleported to an ethereal setting.

And just when the lads thought it was heaven, in came Danica Patrick and the Pussycat Dolls clad in angel costumes and introduced the place as GoDaddy’s internet cloud.

The QR code campaign displayed throughout the commercial led the audience to a landing page where they could redeem discounts on services and products and watch the commercial on their phones anytime.

Other memorable Super Bowl ads and collaborations

While QR code ads are worth waiting for, many more promotions and collaborations can also be seen during the Super Bowl’s many breaks. Here are some of the best ones.

21. Google Pixel and the “Dream Job” (2025)

While Google didn’t use a QR code for Superbowl ads, they did showcase what it was like to have one of the best jobs in the world: parenthood. 

In their ad, a man practices answering job interview questions with Gemini Live using the Google Pixel 9. 

When asked about the job that taught him the most, he goes on to detail his experiences as a father, describing it as if it were a role he played at work.

This ad not only promoted Google’s newest phone at the time, but it also highlighted the beauty and challenges of raising a child, something that resonated with several parents watching the Super Bowl.

22. Squarespace with Zendaya (2022)

Squarespace showed everyone how B2B marketing was done during the 56th Super Bowl, casting Zendaya as the face of its strategy.

Zendaya, who seemed to be struggling to sell her seashells by the seashore, figures she can sell her products online through her own Squarespace website. And she did.

The ad seamlessly conveyed, in one minute, how easy it is to sell online: Zendaya reached her target market, sold to multinational customers, tracked her business’s growth, and enjoyed success.

23. General Motors’ “Dr. EV-il” (2022)

Yep, it’s another EV advertisement from GM. But this time with a superhero-themed campaign.

The ad, referencing the Austin Powers film series, declared that, with climate change, Dr. Evil no longer holds the top spot among Earth's villains.

Before he could officially take over the world again, Dr. Evil had to save it through EVs to reclaim his spot.

This witty ad is one way General Motors is promoting electric vehicles. By 2025, they plan to sell 30 different EVs.

24. Cadillac with Timothée Chalamet (2021)

The American luxury automobile manufacturer launched a short sequel to Tim Burton’s iconic movie “Edward Scissorhands” as their 2021 Super Bowl commercial.

Tim Burton directed the one-minute, thirty-second commercial for the latest Super Cruise Cadillac, which features rising star actor Timothée Chalamet and veteran actress Winona Ryder.

The commercial focused on the story of Edgar Scissorhands, Edward Scissorhands’ son, and how he lives as a societal outcast: prohibited from attending school and riding public buses, with no circle of friends, and facing daily struggles because of his hands.

With the car’s self-driving feature — the best plot twist — Edward could travel however and whenever he wants…even without getting his Scissorhands on the steering wheel.

25. Wayne’s World for Uber Eats (2021)

The iconic duo Wayne Campbell (Mike Myers) and Garth Algar (Dana Carvey) are back in Wayne’s World setup during the 2021 Super Bowl season for an Uber Eats commercial. And with the special cameo of Cardi B.

With the “Support Local” campaign, both Myers and Carvey got into character during the 1-minute TVC.

Though quite short, the duo and Cardi B accurately conveyed the importance of supporting local restaurants and diners who are struggling during the global health crisis.

The marketers displayed how to increase Uber Eats' ranking rating while drawing attention to struggling businesses, allowing them to create this amazing advertisement.

26. Tide with Jason Alexander (2021)

The iconic Jason Alexander “Give me back my face!” made Tide one of the most popular commercials during the NFL 2021.

Tide knows how intense the football playoffs can get. So, they made sure their commercial was as hilarious and unforgettable as possible, with the help of the American actor and entertainer.

To promote Tide’s Hygienic Clean Heavy Duty 10x detergent, the commercial focused on a teenager’s favorite hoodie with an animated Jason Alexander face, which just gets filthier by the day.

And the major takeaway of the ad?

Your clothes can be dirtier than they look. Jason Alexander’s hilarious facial expressions throughout the commercial could attest to that.

27. Will Ferrell for General Motors (2021)

Comedian and actor Will Ferrell waged war against Norway to contest the country’s title as the world’s top-selling electric vehicle (EV) market per capita. Well, at least that’s how the commercial’s story goes.

General Motors’ extensively budgeted one-minute ad, “No way, Norway,” sent Ferrell and his friends, Kenan Thompson and Awkwafina, on a journey to Norway to find out if it was actually true.

Despite the misadventure — Ferrell ending up in Sweden and Thompson and Awkwafina in Finland — GM definitely spread awareness about EVs with this campaign.

In an interview with CNBC, GM’s Chief Marketing Officer Deborah Wahl explained that the commercial was meant to encourage the use of electric vehicles, primarily in the US.

28. Hyundai’s “Smart Park” (2020)

Chris Evans, John Krasinski, and Rachel Dratch got together in Hyundai’s 2020 Super Bowl ad featuring the car’s latest feature — Smaht Pahk (Smart Park in Boston accent).

The star-studded commercial highlighted the terrifying parking problems in Massachusetts and offered a solution to this pain point.

Through the Hyundai Sonata’s remote-powered parking system, John Krasinski boasted how he could park and unpark his car even in the smallest spot he could find.

And the best part is that CBS ranked this ad as the top commercial of the night.

29. Doritos with Lil Nas X and Sam Elliot (2020)

Rapper Lil Nas X and actor Sam Elliot went to Super Bowl LIV, not as football players but as rivals for a bag of Doritos’ newest ranch-flavored chips.

The two icons of their time did a dance-off to the rapper’s debut single “Old Town Road.”

But really, Sam Elliot’s mustache and grooves can’t outdo Lil Nas’ smooth moves.

In the end, Lil Nas got to bring home the Doritos bag as he rode on his old town horse.

But what really made this an influential commercial was that it helped Lil Nas’ single reach the top of the charts on Apple Music, Spotify, and Billboard.

30. Rocket Mortgage with Jason Momoa (2020)

Aquaman star Jason Momoa stripped some clothes and skin in the 2020 Rocket Mortgage ad. And no, not that kind of stripping.

The 60-second ad focuses on Momoa talking about how Rocket Mortgage helped him get all comfortable in his home — minus the muscles.

This Rocket Mortgage commercial was so engaging that viewers searched for Jason Momoa’s real body on Google in 2020.

31. All-star NFL’s “The 100-Year Game” (2019)

The NFL “The 100-year game” commercial gathered together six generations of NFL players for a chaotic but top-ranked ad in 2019.

The commercial started with a fancy vibe, with the football stars sitting together in a banquet hall for the NFL centennial celebration. But when the golden football cake topper fell off the cake, the players couldn’t help but fight over it ,  as normal football players would.

The NFL’s all-star commercial ranked first during USA Today’s Ad Meter, making it the first NFL ad to top any other Super Bowl ads.

32. “It’s a Tide Ad” (2018)

Tide’s 2018 Super Bowl commercial launched a thought-provoking ad that simply teases how every single commercial is a Tide ad.

It could be quite absurd, but when you think about it (or when you actually watch their ad), it sort of makes sense.

That famous beer ad, posh car commercial, vibey soft drink campaign, and every common commercial you can think of could potentially be a Tide ad. Because when there’s a clean, stainless shirt, it’s definitely a Tide ad.

Or is it?

33. PepsiCo’s Doritos Blaze vs. Mountain Dew Ice (2018)

For years, PepsiCo aired separate ads for its products, such as Mountain Dew, Doritos, and its Pepsi sodas.

But in the Super Bowl LII season, the company used a historical tactic by joining Doritos and Mountain Dew in one commercial.

The ad focuses on the lip-synced rap battle between Morgan Freeman and Peter Dinklage over the beats of Missy Elliott and Busta Rhymes’ hits.

PepsiCo executives told news outlet NBC that the strategy was implemented after market research found that Mountain Dew and Doritos are often purchased together by young consumers like Gen Zs.

The strategy really got the popularity it deserved, becoming a topic during the season.

34. Amazon’s “Alexa Loses Her Voice” (2018)

What happens when Alexa loses her voice?

Well, Amazon showed humorous, celeb-studded scenarios of what might actually happen if its voice search service fails due to a vocal cord issue (much to Jeff Bezos’ surprise).

In an attempt to save millions of Alexa-reliant users worldwide, the team hired celebrities such as Cardi B, Rebel Wilson, Gordon Ramsay, and Anthony Hopkins to serve as Alexa’s voice replacements.

However, the changes to the voice search service only caused confusion, not answers.

The cast ended up giving sarcastic, non-serious, creepy, and profanity-filled answers.

This effectively represents the aftermath of not having the actual Alexa. And this is how Amazon marketed its voice service during the NFL season.

35. Kevin Hart for Hyundai Genesis (2016)

When you put Kevin Hart on the screen, it’s going to be something your audience will surely remember.

Hyundai’s 60-second ad allowed the Super Bowl LII viewers to tag along with Kevin Hart on his journey to spy on his daughter’s first date.

No hate here; it’s what a father’s gotta do.

Hart decided to lend his Hyundai Genesis car to his daughter’s date so they could have the ‘best first date experience.’

But really, he did that so he could follow them around through the car’s tracker feature, which is connected to his smartwatch.

36. Budweiser Clydesdales (2013–2015)

The Budweiser Clydesdales commercial series was one of the most entertaining ads seen in every Super Bowl playoff, as it can either make you laugh out loud or cry your heart out.

But the 2013–2015 Clydesdales commercials, namely “Brotherhood,” “Puppy Love,” and “Lost Dog,” really stuck with every NFL audience.

The puppy and the Clydesdales' charisma won over audiences, leading them to vote it the top commercial of the season.

According to the Atlanta Business Chronicle, the Budweiser Clydesdale ads topped a popularity poll of almost 8,000 respondents.

37. E-trade Baby (2012)

Really, who could forget the talking baby who seems to know a lot more about finances than the average adult does? Yep, the E-trade baby (or babies, they seemed to have multiplied by now).

This is E-trade’s niche in TV commercials.

When you see a toddler talking like a 30-year-old, giving financial advice to real grown-ups, prompting them to seek financial advice from professional advisers from E-trade, that’s definitely an E-trade ad.

38. Coca-Cola’s anthropomorphic polar bears (2012)

During the 2012 season, Coca-Cola aired a TV commercial featuring anthropomorphic polar bears and an occasional penguin chilling in the Arctic, watching a football game, with bottles of Coke on the side.

The commercial showcased relatable scenarios, such as a bear getting cranky while watching the big game, deciding to open a bottle of Coca-Cola, and regaining its happiness as it continues watching the playoffs.

But there’s more. Coca-Cola integrates social media and live streaming platforms in this campaign as well for a unique viewing experience.

The soda brand also offered football fans a fun way to watch the game on its website.

Viewers can watch the game with the polar bears by simply visiting their live-streaming platform.

39. Betty White for Snickers (2010)

You’re not you when you’re hungry, indeed.

The chocolate brand’s iconic storyline brought yet another top ad of the season.

Snickers featured veteran actress Betty White in a sports-filled commercial. The commercial even got her playing with the boys in the muddy field, symbolizing a hungry player who just needs a good old bar of chocolate to regain his skills.

This creative advertising made it one of the most entertaining and unique commercials of the 2010 Super Bowl, according to Ipsos ASI metrics.

40. Google’s “Parisian Love” (2010)

One of the best Super Bowl ads in 2010 was Google’s “Parisian Love” campaign.

The commercial’s story is quite simple and heartwarming, told through Google’s search feature.

It revolves around a Google user’s love story, told through a series of Google searches.

Paired with the perfect music in the background, Google’s first-ever Super Bowl commercial perfectly touched the hearts of the audience.

The campaign’s storyline stuck with the NFL audience, and in 2010, it was considered one of the most successful commercials ever.

41. Old Spice’s “The Man Your Man Should Smell Like” (2010)

Isaiah Mustafa graced the Old Spice 2010 commercial that went viral in an instant 2010.

According to Old Spice’s executives, the ad was tailored for women rather than men, since women tend to buy more body wash, which their guy partners end up using. As a result, the guys smelled like flowers and fruits. And that’s not how a man should smell.

The trending body wash commercial, along with the successful campaign, saved the company from throwing away tons of its Old Spice products.

Create a QR code for game and brand promotions 

With most brand commercials focusing on the modern world, transforming a link to QR code is a valuable tool for driving more impressions and conversions on websites and more.

Now that QR codes are widely used across many spaces, here are a few simple steps for businesses to create their own.

1. Open our advanced QR code generator with logo and create or log in to your account.

2. Choose a QR code type that best suits your target campaign.

3. Upload or input the content.

4. Choose a dynamic QR code and click Generate QR code.

5. Customize your QR code by adding your logo and a call to action, and using your brand colors.

6. Test the QR code.

7. Download in the highest file quality and deploy.

How to successfully market your next QR code ad in the Super Bowl

With a large consumer base that watches every NFL game every year, most well-known brands in the United States use this platform to sell their product or services.

By securing an ad spot for each commercial break, here are the ways brands can use dynamic QR codes to market themselves.

Know your audience 

Any advertisement worth its salt considers who it’s trying to impress. Your QR code should be tailored to the diehard Super Bowl viewers. 

Create ads that resonate with your target demographic, their interests, and how they behave toward certain content. 

Run a sweepstakes campaign

Running sweepstakes events helps firms enhance sales and exposure by creating a limited-time-only TV commercial and gaining customers’ attention.

Because they operate an event based on a set of mechanics that every spectator must follow, it can be difficult to find a tool to run such an event.

But with QR codes, running one can be made easier.

Depending on the time of day, you can either set a prize based on the number of scans made or on the number of tickets that appear.

By integrating its use, you can try various approaches to register for the current promotions and increase your chance of winning.

Simplify the way you introduce your mobile app

Integrating a mobile app is vital to modernizing one’s business approach, but promoting the app to existing users can be difficult.

An App Store QR code can simplify how you introduce your mobile app to them by embedding your App Store and Play Store link in it.

From that point, you can lead your customer directly to download your app with just a scan, eliminating the need to search for the app name in their default mobile App stores.

Redirect to the homepage/website

You can use QR codes to redirect viewers to your company website and compel them to purchase or browse through the site.

This will increase your page visits and make Google think the page is relevant to more users.

Promote your social media pages

Social media is one of the most humane platforms businesses can use to boost their presence and sales. It can help you make your presence known and increase brand awareness.

A social media QR code can help promote your business’s social media pages on your commercials.

You can direct your target audience to your social media feed and encourage them to interact by posting, commenting, and tagging your company.

Benefits of using a Super Bowl QR code in commercials

Dynamic QR codes are now an essential tool in modern marketing, and several businesses are adopting them. But what are the real benefits entrepreneurs can get from using them?

Mobile-first

The widespread use of mobile devices aligns well with the convenience of QR codes. Scanning a code can easily take users to the information they need, allow them to make online payments, and provide contactless interactions. 

This integration lets marketers reach more consumers on a device they already use regularly. 

Track ad impressions

Ad impressions are essential in the marketing industry. They determine whether their ad is successful.

Because of that, many businesses today are setting up various ad-tracking tools to measure the impressions and conversions they generate.

However, they can now easily track scans and receive email notifications using dynamic QR codes. This tech tool's built-in QR code tracking feature makes it ideal for business and marketing.

This way, they don’t have to use another data-tracking service to track the scans generated by their QR code.

Improves commercial interactions

QR codes are not just portals for the digital material you deliver; they are also your channel for people to interact with you.

You can use them to direct customers to your online interactive game or to an augmented reality experience.

The possibilities for making commercial interactions with QR codes are limitless.

With a reliable QR code software, you can let your imagination run wild and improve your marketing.

Update QR code content on the spot

By using QR codes, especially dynamic ones, businesses can avoid common marketing mistakes.

Businesses can now correct mistakes and even design seasonal campaigns thanks to advances in this technology.

You can always use one QR code layout and trademark it as your official commercial QR code.

Save money on promotional materials

Creating and running a marketing campaign means burning a lot of money to gain the attention of the target customers.

But as technology evolves, the cost of making and running one decreases with the right marketing tool.

With hundreds of marketing techniques available to any firm, QR codes can save up to 50% on costs.

Current QR code technology can now incorporate multiple modern marketing functions into a single code, decreasing the cost of using them.

They can launch a marketing campaign with the necessary metrics tools to regulate and contain impressions by deploying a dynamic QR code.

Transform your ads with the best QR code generator

QR codes have become an important part of most business marketing campaigns today. They empower brands to improve their marketing efforts and minimize the cost per campaign.

Super Bowl QR codes are the most successful use cases of this technology, driving businesses to upgrade their advertising game during this high-stakes event.

If this inspired you, be sure to upgrade your advertisements by creating a QR code at QR TIGER now.

FAQ

What was the Super Bowl commercial with the QR code?

There have been several Super Bowl commercials featuring QR codes. However, the most famous one is the Coinbase QR code deployed during their “Less talk, more Bitcoin” campaign.

What free app has the Super Bowl?

To watch the Super Bowl for free, fans can tune into Tubi, Fox’s free but ad-supported streaming service. Available on most stream-capable devices from Amazon, Apple, Chromecast, PlayStation, Roku, and Samsung, football fans won’t be found wanting on this special event.

Are you allowed to say Super Bowl in advertising?

Advertisers are unfortunately not allowed to use the words Super Bowl or Super Sunday in their ads unless they pay for the privilege. Additionally, they are banned from using specific team names and logos, the NFL’s official logo, and the Super Bowl shield graphic.