QR codes in magazines is a great way to provide more information using just a small space. For the magazine industry, this is an innovation!
Many magazines have adapted for the latest trend of QR Codes in order to reclaim their spot in the market.
QR Codes allow readers to scan a code with their smartphone and access things like content or an exclusive offer. Print media has recently opted for QR codes.
This has enabled them to span the gulf between printed and online advertising and promotions. Today, QR codes are integrated everywhere including tickets, banners, lottery tickets, table tents, flyers, etc.
There are famous magazines such as Cosmopolitan and Allure that are using QR codes, however, the use of QR codes isn’t limited to giant print media companies only.
There are forums and QR code generator with a logo such as QRTiger QR code software, which doesn’t only generates QR codes for the global franchise, but also other magazines that are circulated on a small scale.
3. Discount and incentives
QR Codes in magazines is a smart way to persuade more and more people to become target customers and buyers. They can conveniently visit your business and moreover, they can be attracted to avail of a discount from your business.
By using these codes in the magazines, you can offer an attractive incentive that can be availed only by scanning the code.
Discounts, free meals, gifts, and coupons are a tried and tested method of increasing the number of customers and widening the target consumers.
QR codes are great for sharing additional information to avoid unnecessary clutter in your overall design and space. Do you want an article or column to stand out from the whole magazine?
Well, adding a QR code with a short 30-second video embedded right next to an article can do the job.
This type of interactive video magazine, using the technology of QR codes which has many types, has been a trend to increase customer engagement.
5. Track your advertising success using a dynamic QR code
QR codes in dynamic form enables you to set up a system that will enable you to track the success or failure of your advertising strategies.
The feedback you acquire this way can be unbelievably beneficial especially while adjusting to your advertising strategy to the altering and competitive marketplace.
In addition, you can edit the content behind your dynamic QR code and redirect it to another landing page even after it has been printed! Thus, saving you a huge amount of money from printing expenses in the long haul!
How to create Magazine QR Codes? A step-by-step guide!
QRTiger is a great QR code software to choose among all QR code generators widely available on the internet. It’s easy, convenient, reliable, and safe. Follow these steps to create your own QR Code for your magazine:
In today’s world and culture with an immense information load, we need to find ways to simplify that experience for the customers and readers and give value to them as much as possible.
Online tools are proven to be a great help in terms of efficiency and convenience in marketing and information relay. But this doesn’t mean that offline tools are less important or lesser, in general than online tools.
Magazines, a product of offline and conventional marketing, and QR Codes, a new way to relay information, can be incorporated and combined together to give out a new and interactive experience.
If these QR Codes can become a bridge between offline and online marketing tools, can drive customers and readers who still use traditional and conventional media platforms to online content, and to create a much better efficient marketing way, then why not give QR Codes a try?
It’s integral to make use of dynamic QR code as they can help you in updating all your information behind your QR codes like URL allow and Dynamic QR codes allows you to track valuable consumer data! Make your QR codes on QRTiger: www.qrcode-tiger.com